... (AR). The USPS promotion is designed to promote awareness of how Augmented Reality can be integrated with a direct mail strategy to enhance the value of direct mail. Valpak also participated in a similar program from the USPS in the summer of 2011 ...
http://www.retail-merchandiser.com/index.php/23-online/1418-augmented-reality-makes-getting-valpak-savings-virtual-interactive
http://www.retail-merchandiser.com/index.php/23-online/1418-augmented-reality-makes-getting-valpak-savings-virtual-interactive
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