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Wednesday, October 16, 2013

How Advertisers Can Beat Bots

... co-ops have allowed retailers to reach consumers for years. By pooling mailing lists and purchase information, direct mail advertisers could rest assured their catalog was going to a real person. Online, co-ops are great protection against fraud due ...

http://www.mediapost.com/publications/article/211097/how-advertisers-can-beat-bots.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+online-media-daily+%28MediaPost+%7C+Online+Media+Daily%29

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