... campaign, including open rates and click-throughs for email and pURL campaigns. In additional to traditional direct mail and email campaigns, JMP offers pURL campaigns. A pURL campaign is a personalized URL used in conjunction with a direct mailer ...
http://www.businesswire.com/portal/site/topix/index.jsp?ndmViewId=news_view&newsId=20131023005952&newsLang=en&ndmConfigId=1000639&vnsId=41
http://www.businesswire.com/portal/site/topix/index.jsp?ndmViewId=news_view&newsId=20131023005952&newsLang=en&ndmConfigId=1000639&vnsId=41
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