Don't make the mistake of thinking direct mail has been replaced by email marketing.
http://www.businessknowhow.com/directmail/ideas/alive.htm?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+businessnewsletter+%28Business+Know-How+Newsletter.+Ideas+to+market+and+manage+small+businesses.%29#a15
http://www.businessknowhow.com/directmail/ideas/alive.htm?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+businessnewsletter+%28Business+Know-How+Newsletter.+Ideas+to+market+and+manage+small+businesses.%29#a15
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