... levels. In the direct marketing space, augmented reality has the potential to jumpstart-and extend the life of-direct mail (DM) campaigns. It also enables DM campaigns to produce more measurable and trackable results than ever before. AR allows ...
http://www.dmnews.com/augment-your-direct-marketing-success-with-augmented-reality/article/311949/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+DMNewsHome+%28DMNews+Home%29
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