Recent Study: Interline Brands, Inc. - SWOT, Strategy and Corporate Finance Report

The report covers the company's structure, operation, SWOT analysis, product and service offerings, detailed financials, and corporate actions, providing a 360deg view of the company.

http://reports.pr-inside.com/recent-study-interline-brands-inc-r3789063.htm

Direct Mail Provider Mudlick Mail Unveils New Direct Mail Campaign Results Tracking Tool

Mudlick Mail announces the 'Mudlick Analytics Program,' a new tool designed to help automotive repair shop owners' track & evaluate their direct mail campaigns more effectively.

http://www.pr.com/press-release/512927

Three-peat, DataLab USA Makes Inc. 5000 List for 3rd Consecutive Year

For the third consecutive year, DataLab USA has ranked on the Inc. 5000 list of the fastest growing companies in the United States.

http://www.prweb.com/releases/2013/8/prweb11075926.htm

MaryEllen Tribby: Long Live the Big, Rich King

They may not always admit it, mainly because A+ copywriters have healthy egos and that's ok.

http://www.huffingtonpost.com/maryellen-tribby/long-live-the-big-rich-ki_b_3836991.html?utm_hp_ref=business&utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+HP%2FBusiness+%28Business+on+The+Huffington+Post%29

Newspapers, direct mailers brace for big postal rate hike

From Ad WeekMagazines, newspapers and direct marketers are girding for the possibility that the U.S. Postal Service will pass an exigent rate increase on top of the annual postal rate that is capped by the consumer price index.The increase, made possible by a 2006 law that gives the postal service the option to raise rates in case of extreme ... (more)

http://www.ohionews.org/2013/08/27/newspapers-direct-mailers-brace-for-big-postal-rate-hike/

Why Email Marketing and Why Should I Do It?

Almost all businesses use this approach for several purposes: a Sending emails to maintain and enhance relationships between previous and present customers.

http://www.i-newswire.com/why-email-marketing-and-why-should/236913

Fuji Xerox Launches 1:1 Ignite Programme To Help Businesses Gain Optimum Results For Their Clients

Singapore August 29, 2013 - Fuji Xerox Asia Pacific Pte Ltd launches the 1:1 Ignite Programme in the Asia-Pacific region, aimed specifically towards agencies and print firms to aid them in utilising the right marketing tools and technology to achieve the best results possible for their companies and their clients.

http://www.i-newswire.com/fuji-xerox-launches-1-1-ignite/236685

ESalesData Announces Labor Day Offer Buy Any List Above $5000 and...

ESalesData Announces Labor Day Offer - Buy Any List Above $5000 and Win 15% Discount on Purchases Made Throughout One Year eSalesData commemorating the achievement of American workers on Labor's Day announces a colossal offer of buying any list worth above $5000 and winning 15% discount on purchases made throughout one year.

http://www.i-newswire.com/esalesdata-announces-labor-day/236673

Pro-Mail Announces a Complete Rebranding - VeraCorea Software Solutions

... systems and methodologies. As an integral part of the way fulfillment works in the printing, fulfillment and direct mail industries, VeraCore Software Solutions offers two key products - The VeraCore Fulfillment Solution and The VeraCore Business ...

http://www.prweb.com/releases/2013/8/prweb11065639.htm

Datamark Boosts Student Enrollment Marketing Using KXENa s Predictive Analytics

KXEN , the leading provider of predictive analytics for business users, today announced that Datamark, the leader in data-driven enrollment marketing, has successfully deployed KXEN's InfiniteInsightA to improve lead quality on direct mail and e-mail campaigns for leading universities.

http://www.businesswire.com/news/topix/20130828005331/en

Datamark Boosts Student Enrollment Marketing Using KXENa s Predictive Analytics

... data-driven enrollment marketing, has successfully deployed KXEN's InfiniteInsightA to improve lead quality on direct mail and e-mail campaigns for leading universities. Student campaigns using predictive models built with KXEN on average see a 40 ...

http://www.businesswire.com/news/home/20130828005331/en/Datamark-Boosts-Student-Enrollment-Marketing-KXEN%E2%80%99s-Predictive

How to Make Direct Mail Work: Shweiki Media Printing Company Presents...

Direct mail is a classic and extremely beneficial form of advertising that--when done correctly--works well for big and small businesses alike, helping them gain clients and make sales.

http://www.prweb.com/releases/Shweiki-Media-Printing-Co/how-to-direct-mail-usps/prweb11054653.htm

4 Old Fashioned Ways of Marketing that Aren't Dead - Yet

... and in the real world? Yes, I mean physically mailed, not emailed - like with an envelope, stamp and mailman. Direct mail is considered one of the cheapest yet most effective ways to create customers in today's digital age. On average, the response ...

http://smallbiztrends.com/2013/08/ways-of-marketing-arent-dead-yet.html?utm_source=rss&utm_medium=rss&utm_campaign=ways-of-marketing-arent-dead-yet

Pro-Mail Announces a Complete Rebranding - VeraCorea Software Solutions

... systems and methodologies. As an integral part of the way fulfillment works in the printing, fulfillment and direct mail industries, VeraCore Software Solutions offers two key products - The VeraCore Fulfillment Solution and The VeraCore Business ...

http://technews.tmcnet.com/news/2013/08/28/7370959.htm

Jos. A. Bank Clothiers (JOSB) Set to Announce Earnings on Wednesday

Jos. A. Bank Clothiers is scheduled to be issuing its Q213 quarterly earnings data on Wednesday, August 28th.

http://www.americanbankingnews.com/2013/08/27/jos-a-bank-clothiers-josb-set-to-announce-earnings-on-wednesday/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+AmericanBankingNews+%28American+Banking+News%29

Postal Rate Increase Considered

WASHINGTON Marketers who use direct mail may need to revisit their 2014 budgets.

http://www.responsemagazine.com/direct-response-marketing/news/postal-rate-increase-considered-6050

New York Mint Secures Exclusive on South African 2013 Natura Gold Zebra Proof Mintmark Set

New York Mint , the worlds leading source and direct marketer of high-value collectible coins , has secured the U.S. exclusive on the limited edition 2013 Natura 4-piece Gold Proof Set, the newest release in the Natura series entitled Natures Families.

http://gamedeveloper.digitalmedianet.com/article/New-York-Mint-Secures-Exclusive-on-South-African-2013-Natura-Gold-Zebra-Proof-Mintmark-Set-2774821

Direct Marketing Sales Up 6.3% In FY12

Sales of products directly marketed via the Internet, television and catalogs rose 6.3% to 5.41 trillion yen in the year ended March 31, according to preliminary data released Tuesday by the Japan Direct Marketing Association.

http://e.nikkei.com/e/fr/tnks/Nni20130827D2708N04.htm

Giant Partners Named to 2013 Inc 500 | 5000 List

... firm, ListGiant.com , which was founded in 2009. List Giant specializes in providing data products such as direct mail lists, telemarketing lists, email lists, as well as a state-of-the-art online data system. This system allows customers to ...

http://www.prweb.com/releases/2013/8/prweb11055575.htm

New York Mint Secures Exclusive on South African 2013 Natura Gold...

New York Mint receives U.S. exclusive on limited edition 2013 Natura 4-piece Gold Proof Set in celebration of the 20th anniversary of the highly successful Natura Gold Series.

http://www.prweb.com/releases/2013/8/prweb11063298.htm

New Report Available: PC Connection, Inc. - SWOT, Strategy and Corporate Finance Report

The report covers the company's structure, operation, SWOT analysis, product and service offerings, detailed financials, and corporate actions, providing a 360deg view of the company.

http://reports.pr-inside.com/new-report-available-pc-connection-inc-r3784782.htm

Exact Data ConsumerBase Ranks on Inc. Magazine's Annual Fastest...

We are both proud and honored to be ranked on Inc. Magazine's 2013 Inc. 5000 List for the third year in a row.

http://www.prweb.com/releases/exact-data-consumerbase/inc-5000-fastest-growing/prweb11061332.htm

Sales Of Public Data To Marketers Can Mean Big $$ For Governments

... a small business owner who works out of his home in Denver's Stapleton neighborhood. Meer says he was deluged by direct mail after registering his small business with the Colorado Secretary of State. He says many of the ads he received were ...

http://denver.cbslocal.com/2013/08/26/sales-of-public-data-to-marketers-can-mean-big-for-governments/

Where Is Global Marketing Going?

The more things change, the more they stay the same. This is certainly true with the new world of marketing and advertising.

http://www.dmnews.com/where-is-global-marketing-going/article/308865/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+DMNewsHome+%28DMNews+Home%29

Colorado's "Amazon Law" Still in Effect, Perm Injunction Dissolved

Colorado has a sales tax of 2.9% for products purchased in the state, and a use tax of 2.9% for products purchased outside the state, but used in the state.

http://blogs.findlaw.com/tenth_circuit/2013/08/colorados-amazon-law-still-in-effect-perm-injunction-dissolved.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+FindLawWrit+%28FindLaw+News+for+Legal+Professionals%29

Digital Advertisers Are a Necessity for Marketing

... are concerned with such activities of advertising. A list broker is an agent who does direct marketing through direct mail, telemarketing and other types of mails. The agents involved with such activities are known as email list brokers and data ...

http://www.i-newswire.com/digital-advertisers-are-a-necessity/236034

Building Your B2B Marketing Database

These facts underscore that if your brand is on the internet, a high rank on the search engines is a requirement for business.

http://www.biznology.com/2013/08/building-your-b2b-marketing-database/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Biznology+%28Biznology+Daily+Blog%29

New PlanView Emergency Operations Command Overview Multi-Track Sliding Whiteboard System

Magnatag's new PlanView multiple-track sliding magnetic whiteboard system turns an ordinary wall into a flexible, easy to use visible Emergency Information Center.

http://www.jsonline.com/business/pressrelease/national-press-releases/new-planview-emergency-operations-command-overview-multitrack-sliding-whiteboard-system-221149031.html

Merkle Wins Silver at Dmaw Maxi Awards

... in the direct marketing and response industry. Merkle earned the honor in recognition of its nonprofit renewal, direct mail campaign for The Bowery Mission. The "Fill the Pantry Package" campaign was focused on maximizing revenue for The Bowery ...

http://www.businesswire.com/portal/site/topix/index.jsp?ndmViewId=news_view&newsId=20130826005068&newsLang=en&ndmConfigId=1000639&vnsId=41

Marketing Manager

... We are seeking an experienced individual to manage the promotion and sale of CSHL Press publications through direct mail, e-marketing, advertising, exhibits / meetings, and online strategies including websites, social media, and search engines. The ...

http://www.publishersmarketplace.com/jobs/view.cgi?job_no=9964

ATS' New China Express Shipping Lane Opens Up a Wealth of Opportunities Behind The Great Wall

Access Technology Solutions' newly launched proprietary express shipping lane to China offers U.S. direct sellers, online brands and other direct marketers lucrative opportunities to profit from China's changing of the guard.

http://www.24-7pressrelease.com/press-release-rss/ats-new-china-express-shipping-lane-opens-up-a-wealth-of-opportunities-behind-the-great-wall-358696.php

Expanding Marketing Firm - Brand Ambassador - Marketing Management

Thank you for your interest in the Expanding Marketing Firm - Brand Ambassador - Marketing Management.

http://jobview.monster.com/Expanding-Marketing-Firm-Brand-Ambassador-Marketing-Management-Job-Austin-TX-US-124949981.aspx?rje=0

HP Creates New Revenue Opportunities for AccuLink with HP Indigo 10000

... can offer its customers high value services ranging from traditional bindery services, statement rendering, direct mail, foil stamping and intelligent inserting to different finishing techniques. In addition, AccuLink added the Scodix 3dUV system to ...

http://www.myprintresource.com/press_release/11123448/hp-creates-new-revenue-opportunities-for-acculink-with-hp-indigo-10000

Magazines, Newspapers Brace for Exigent Postal Rate Hike

Magazines, newspapers and direct marketers are girding for the possibility that the U.S. Postal Service will pass an exigent rate increase on top of the annual postal rate that is capped by the consumer price index.

http://www.adweek.com/news/press/magazines-newspapers-brace-exigent-postal-rate-hike-152010

eTargetMedia Launches Redesigned Website, Announces New Creative...

"We have the technology, experience and dedication to help our clients target the right customers, develop smart, results-driven creative, increase results and maximize their marketing budgets," stated Harris Kreichman, Managing Partner of eTargetMedia.

http://www.prweb.com/releases/2013/8/prweb11049435.htm

PcPools Now Selling New 20-Year Armor Kote Pool Covers

PcPools.com to sell Armor Kote winter pool covers backed by 20-year warranties for both above ground and in ground pools.

http://www.prweb.com/releases/2013armorekotewintercover/pcpoolspoolcovers/prweb11053550.htm

Premier Advantage Marketing Celebrates 10 Years of Direct Mail Success

... name in 2010. Though the name has changed, the company has always been dedicated to providing cutting-edge direct mail services to bulk mailers. "Since Premier Advantage Marketing was founded, we've seen tremendous changes in direct marketing," said ...

http://www.prweb.com/releases/2013/8/prweb11050362.htm

Exigent Postal Rate Increase Is Feared Near

... which is capped by the Consumer Price Index. If passed, it could be a game-changer for marketers who depend on direct mail. The Affordable Mail Alliance claims to have information that the Postal Board of Governors will be considering such an ...

http://www.dmnews.com/exigent-postal-rate-increase-is-feared-near/article/308510/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+DMNewsHome+%28DMNews+Home%29

Shopping Sherlock Acquires Vi-Tel Wireless, LLC

Best In U, Inc. aka Shopping Sherlock , a global direct marketer of innovative internet and mobile based technology solutions announced today, that on Saturday August 10th 2013 at the Vitel Impact Conference in Houston, TX, it was announced that Shopping Sherlock had completed a deal to acquire Vi-Tel Wireless, LLC with a target date set for ... (more)

http://www.wirelessdevnet.com/news/2013/aug/22/news4.html

DM Industry Veteran Joel Manning Joins Reach Marketing

Formerly of InfoGroup/Edith Roman Associates, Joel has over 20 years of direct marketing, customer acquisition and customer retention expertise.

http://eon.businesswire.com/news/eon/20130822005143/en/DM-Industry-Veteran-Joel-Manning-Joins-Reach

DM Industry Veteran Joel Manning Joins Reach Marketing

Reach Marketing, the industry-leading direct marketing and email management specialists, announced the addition of prominent list broker Joel Manning as the company's new Vice President, List Brokerage.

http://www.businesswire.com/news/topix/20130822005138/en

DM Industry Veteran Joel Manning Joins Reach Marketing

Reach Marketing, the industry-leading direct marketing and email management specialists, announced the addition of prominent list broker Joel Manning as the company's new Vice President, List Brokerage.

http://www.businesswire.com/portal/site/topix/index.jsp?ndmViewId=news_view&newsId=20130822005138&newsLang=en&ndmConfigId=1000639&vnsId=41

Arandell Receives Several Gold Ink Awards

... database marketing, mobile solutions, logistics and consulting services to its partners in the retail and direct mail catalog markets. Arandell is known as a premier catalog printer, and also offers many multi-channel strategies. Arandell provides ...

http://www.piworld.com/article/arandell-corp-receives-several-gold-ink-awards/1

Garon Products, Inc. Announces the Relaunch of Its New and Updated...

Garon Products all new and updated website, "Concrete Floor Solutions" features products that offer practical repair and coating solutions for concrete floor surfaces.

http://www.prweb.com/releases/2013/8/prweb11045658.htm

The Bridge Conference Takeaways Continue

Did you really think ten takeaways would cover the gamut of the 2013 Annual Bridge Conference? With an array of offerings among 13 tracks - Direct Marketing & Fundraising, Multi-Channel Success, Major Gifts & Planned Giving, Digital: Web, E-mail, Social & Media and more - we were bound to walk away with more insights, how-to's, free samples and ... (more)

http://www.afpnet.org/ResourceCenter/ArticleDetail.cfm?ItemNumber=19558

Advertising Sales Representative - Cliffside Park, NJ

Thank you for your interest in the Advertising Sales Representative - Cliffside Park, NJ.

http://jobview.monster.com/Advertising-Sales-Representative-Cliffside-Park-NJ-Job-Cliffside-Park-NJ-US-124848267.aspx?rje=0

Joan Collins Announces Her New Wholesale Wig Collection by VERSAHAIR

VERSAHAIR, a leading wholesaler specializing in developing exciting hair products for the professional market, is proud to introduce their new and exclusive DYNASTY Hairstyles by Joan Collins.

http://www.prweb.com/releases/2013/8/prweb11040954.htm

News Byte: Digital Marketers Top Inc. 500

Four digital marketing services providers landed in the top 25 of the Inc. 500 list, published in Inc. magazine hitting newsstands today.

http://www.dmnews.com/news-byte-digital-marketers-top-inc-500/article/308206/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+NewsDMNews+%28DMNews+News%29

Smart Resolution Provides Tips on Promoting a Business with Full Color Postcards

Full color postcard printing can create a unique marketing opportunity for businesses, and Smart Resolution offers affordable, eco friendly, and high quality postcard printing that can help businesses achieve their desired marketing efforts within budget.

http://www.prweb.com/releases/2013/8/prweb11044976.htm

Thomson Data Offers Targeted Nurses Mailing List

... Our nurses database is absolutely accurate and we guarantee 90% delivery! Nurses Mailing List Details Usage: Direct mail. Tele marketing, Email marketing File format: XLS, CSV, Text Guarantee: 95% for Direct mails, 85% for telephone numbers and ...

http://www.prlog.org/12196766-thomson-data-offers-targeted-nurses-mailing-list.html

Is Channel Attribution Like A Snipe Hunt?...Read more

... (radio, television, magazine, newspaper, billboards, POS) or direct marketing (personal selling, telemarketing, direct mail). While trying to determine the proper mix did require some planning, the ability to identify the incremental lift associated ...

http://www.mediapost.com/publications/article/207133/is-channel-attribution-like-a-snipe-hunt.html

Miami Marketing Associates Offers Solution Following Criticism of Marketing Industry's ROI

... face to face on a daily basis to ensure that a strong customer relationship is built for their clients; direct mail and call centres are never used. The firm have been working hard to ensure this personalised sales experience is of the highest ...

http://www.24-7pressrelease.com/press-release-rss/miami-marketing-associates-offers-solution-following-criticism-of-marketing-industrys-roi-357915.php

RNC Raises $5.9 Million in July, DNC Raises $3.9 Million

... Medical School at Granada, FL); and Smita Shah (president, Spaan Tech, IL). The committee spent $638,267 on direct mail; $494,776 on salaries; $229,745 on data services; and $190,909 on list rental; among others. The committee transferred $1,094,624 ...

http://blogs.rollcall.com/moneyline/rnc-raises-5-9-million-in-july-dnc-raises-3-9-million/

Tier 3 Hires Chief Marketing Officer Bryan Huskey as Rapid Growth Continues

... and travel industry, as the company's new Chief Marketing Officer, effective August 11, 2013. Tier 3, a leading direct mail marketing company, has added Bryan Huskey to their executive leadership team as Chief Marketing Officer. Huskey brings with ...

http://www.sbwire.com/press-releases/tier-3-hires-chief-marketing-officer-bryan-huskey-as-rapid-growth-continues-308942.htm

QuantumDigital, Inc. Partners with TracyLocke in Support of the...

QuantumDigital helps TracyLocke personalize a direct mail campaign for Goody Goody Liquor, to generate awareness for its expansion into Houston and to increase traffic to its existing locations in the DFW area.

http://www.prweb.com/releases/2013/8/prweb11041343.htm

How a Guy Saw a Super Deal and Snagged It

In 1984, Peggy and I launched WHO'S MAILING WHAT! - the newsletter and archive service for junk mailers.

http://www.targetmarketingmag.com/article/james-johnson-s-250-000-lifetime-private-jet-service/1

How Data Changed Marketing a " The Past 10 Years of Direct Marketing, Conclusion

In order to integrate anything into the way they do business, humans need data. At this point, direct marketers need to understand " Big Data " or have tools that can do that for them.

http://www.targetmarketingmag.com/article/information-ties-everything-together-how-data-changed-marketing-10-yrs/1

Chicago's Largest Furniture Retailer 'The RoomPlace' Re-Launches...

MarketLive, the leading provider of eCommerce technology for high-growth merchants, today announced that Chicago's largest furniture retailer The RoomPlace has re-launched its eCommerce website on MarketLive's Intelligent Commerce technology platform.

http://technews.tmcnet.com/news/2013/08/20/7353739.htm

Ballantine's New Blog Post Highlights Interview with Mike Popalardo, Audience Development Expert

... co-Founders and Principals of Next Steps Marketing. The Ballantine Corporation, a New Jersey-based full-service direct mail company, has just published a new blog post that includes an interview with Mike Popalardo, one of the co-Founders and ...

http://www.prweb.com/releases/2013/8/prweb11036380.htm

Pii's Creative Work Wins Multiple Communicator Awards, Aster Awards

Pii, a direct marketing company based in Bloomington, Illinois, recently won five prestigious Communicator Awards and Aster Awards for its creative work on direct mail projects for four clients.

http://www.prweb.com/releases/2013/8/prweb11037986.htm

Local Entrepreneurs Join Valpak?? as First-Time Franchisees

... her husband are committed to giving back to the community in which they live and work. A leader in cooperative direct mail, Valpak mails over 20 billion coupons to more than 40 million demographically-targeted households per month in more than 100 ...

http://www.broadcastnewsroom.com/articles/viewarticle.jsp?id=2762330

Cabela's Announces the Closing of $350M Securitization

Cabela's Incorporated announced today that Cabela's Credit Card Master Note Trust successfully completed the sale of $350 million of Asset-Backed Notes, Series 2013-II.

http://www.benzinga.com/news/13/08/3849231/cabelas-announces-the-closing-of-350m-securitization

Cabela's Inc. Announces the Closing of $350 Million Securitization

Cabela's Incorporated announced today that Cabela's Credit Card Master Note Trust successfully completed the sale of $350 million of Asset-Backed Notes, Series 2013-II.

http://www.businesswire.com/portal/site/topix/index.jsp?ndmViewId=news_view&newsId=20130819006125&newsLang=en&ndmConfigId=1000639&vnsId=41

Exact Data ConsumerBase Moves Headsquarters to Downtown Chicago

While we're sad to leave what we built in Evanston, we're excited for the new opportunities Chicago brings.

http://www.prweb.com/releases/exact-data-consumerbase/new-chicago-office-list/prweb11039203.htm

Marshall Manson Joins Ogilvy as Managing Director, EAME Social@Ogilvy

... brands and bottom line." . He started life as a political campaigner, creating TV and radio ads along with direct mail for candidates in the U.S. He has lived in Notes to Editors: Ogilvy PR's EAME network is growing rapidly and now includes 45 ...

http://www.sys-con.com/node/2760481

Taradel LLC Unveils Improved Online Mapping Tool for USPS Every ...

Powerful new online mapping tool offers glimpse into future of direct mail with tools that simplify big data for end users.

http://www.prweb.com/releases/every-door-direct-mail/mapping-tool/prweb11027751.htm

Why Email Marketing and Why Should I Do It?

Email marketing is one of the tool that you need to work on in the future if you're planning to increase your sales and extend your market online.

http://www.i-newswire.com/why-email-marketing-and-why-should/235015

Contact Center Solutions Week in Review

This week, the Contact Center Solutions Community featured the usual amount of new capabilities and implementations, but interestingly was heavy on insights and analysis.

http://callcenterinfo.tmcnet.com/Analysis/articles/349922-contact-center-solutions-week-review.htm

Horizon Media's Gene Turner Named to Direct Marketing News 2013 40 Under 40 Awards

Horizon Media is proud to announce that Gene Turner, Senior Vice President and Managing Partner of Horizon Media's Direct Marketing Division has been honored by Direct Marketing News in its annual 2013 40 Under 40 Awards.

http://www.marketwire.com/press-release/horizon-medias-gene-turner-named-to-direct-marketing-news-2013-40-under-40-awards-1821891.htm

Ohio newspaper execs say no Saturday mail delivery would worsen...

Advertising could be affected, tooBy Zack Anderson, ONA InternFor some of Ohio's weekly newspapers, the U.S. Postal Service's plan to end Saturday mail delivery would worsen an already poor system and could affect advertising as well.Keith Rathbun, the ONA's treasurer and a member of the National Newspaper Association's Postal Committee, said the ... (more)

http://www.ohionews.org/2013/08/09/ohio-newspaper-execs-say-no-saturday-mail-delivery-would-worsen-already-poor-system-and-hurt-circulation/

5 Tips from the DMA/Neopost Effective Guide to Direct Mail Campaigns

This is fundamental. It will help you determine exactly what kind of mailing you can afford.

http://www.dmnews.com/5-tips-from-the-dmaneopost-effective-guide-to-direct-mail-campaigns/article/307656/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+NewsDMNews+%28DMNews+News%29

Neopost and DMA Produce Guide to Successful Direct Mail

Neopost, a leading solutions provider in the postal and related digital communications industry, has produced 'A Practical Guide to Creating Effective Direct Mail Campaigns' in conjunction with the Direct Marketing Association , to help businesses get more from their direct marketing budgets.

http://www.marketwire.com/press-release/neopost-and-dma-produce-guide-to-successful-direct-mail-1821746.htm

PcPools Announces Importance Of Leaf Nets For Swimming Pools This Fall

PcPools, one of America's leading direct marketers of above ground pools and pool supplies, reminds pool owners to utilize leaf nets-on sale now at PcPools.com -during the pool winterization process.

http://www.prweb.com/releases/2013importanceofpoolleaf/netsforabovegroundpools/prweb11033324.htm

Local SEO Services for Businesses Is Giving Away Spiders to People Who...

Local SEO Services for Businesses believes all businesses should advertise on the internet.

http://www.prweb.com/releases/localseoservices/local-seo-services/prweb11033253.htm

Konica Minolta to Showcase New Production Print Solutions at PRINT 13

... an easy-to-use interface that allows digital printers to manage and deploy all direct marketing channels - from direct mail to social media - directly from one fully-integrated platform. IC-602 Image Controller - Custom-designed by Konica Minolta, ...

http://www.inkworldmagazine.com/news/2013/08/14/konica_minolta_to_showcase_new_production_print_solutions_at_print_13_?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+InkWorldBreakingNews+%28Ink+World+Magazine+Breaking+News%29

Local SEO Services for Businesses Is Giving Away Spiders to People...

Local SEO Services for Businesses has come up with a unique proposition for people who aren't advertising their businesses online.

http://technews.tmcnet.com/news/2013/08/15/7346900.htm

Apsalar Raises $9M Series B Led by DCM to Expand Mobile DSP

Apsalar, a leading mobile advertising and analytics company, today announced that it has closed a $9 million Series B round of financing.

http://www.vcaonline.com/news/news.asp?ID=2013081503

Mobile Ad Startup Apsalar Raises $9M For International Growth

Anthony Ha is a writer at TechCrunch, where he covers media, advertising, and other startups.

http://techcrunch.com/2013/08/15/apsalar-series-b/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Techcrunch+%28TechCrunch%29

Marketing Manager | Infocomm Information

... marketing workflow and processes, brand adherence, list compilation and rental, postage requirements, direct mail handling through mailhouses, direct marketing, online marketing and database extraction for marketing to specific target audiences. ...

http://jobsite.infocomm.org/jobs/5625062/marketing-manager

Here's Some Companies That Did Not Want to Talk About What They Do With Your Personal Data

In researching a book on the business of personal data, I have contacted many dozens of companies over the past year to learn what information they collect about us, what they do with it and whether or not they share or sell that data with others.

http://www.forbes.com/sites/adamtanner/2013/08/15/heres-some-companies-that-did-not-want-to-talk-about-what-they-do-with-your-personal-data/

4 Viral Tips From the Music Video Man

Virility is easier to achieve than virality. There's no pill that can pump up your video efforts with Gangnam Style.

http://www.dmnews.com/4-viral-tips-from-the-music-video-man/article/307489/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+DMNewsHome+%28DMNews+Home%29

DCM Leads Series B in Mobile Analytics Provider Apsalar

San Francisco-based Apsalar announced today it has raised a $9 million Series B round led by DCM , with participation from Correlation Ventures and existing investors Thomvest Ventures and DN Capital .

http://www.pehub.com/2013/08/15/dcm-leads-series-b-mobile-analytics-provider-apsalar/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+pehub%2Fnews%2Fall+%28PEHub+News%29

Apsalar Raises $9M Series B Led by DCM to Expand Mobile DSP

Apsalar, a leading mobile advertising and analytics company, today announced that it has closed a $9 million Series B round of financing.

http://www.freshnews.com/news/833124/apsalar-raises-9m-series-b-led-dcm-expand-mobile-dsp

Apsalar Raises $9M Series B Led by DCM to Expand Mobile DSP

Apsalar, a leading mobile advertising and analytics company, today announced that it has closed a $9 million Series B round of financing.

http://www.adotas.com/2013/08/apsalar-raises-9m-series-b-led-by-dcm-to-expand-mobile-dsp/

From Reach To Relevance

Twenty years ago I used to receive direct mail pieces addressed to "Resident ." Ten years ago, I'd open snail mail that began "Dear Mr. Schlack."

http://www.mediapost.com/publications/article/206076/from-reach-to-relevance.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+marketing-daily+%28MediaPost+%7C+Marketing+Daily%29

Youngevity Essential Life Sciences Initiates Research at the...

The research will be coordinated by Professor Dr. Peter Jones, RCFFN's director and one of the world's foremost researchers in dietary and nutraceutical determinants in the control of fat, energy metabolism, and various other critical health issues.

http://eon.businesswire.com/news/eon/20130815005302/en/Youngevity-Essential-Life-Sciences-Initiates-Research-Richardson

Apsalar Raises $9M Series B Led by DCM to Expand Mobile DSP

Apsalar, a leading mobile advertising and analytics company, today announced that it has closed a $9 million Series B round of financing.

http://www.businesswire.com/news/topix/20130815005348/en

Harbor Island Development Corp. Announces Print Media Test Campaign...

... team has launched many successful products to market via direct marketing across print, television, radio, direct mail and social media. This press release includes statements that constitute "forward-looking statements" within the meaning of the ...

http://www.businesswire.com/portal/site/topix/index.jsp?ndmViewId=news_view&newsId=20130815005284&newsLang=en&ndmConfigId=1000639&vnsId=41

Worthless? Stupid? Depends on how you look at it

If you've wondered what it takes to become a successful entrepreneur, you'll want to read Worthless, Impossible, and Stupid: How Contrarian Entrepreneurs Create and Capture Extraordinary Value, by Daniel Isenberg.

http://www.jacksonsun.com/needlogin?type=login&redirecturl=http%3A%2F%2Fwww.jacksonsun.com%2Fapps%2Fpbcs.dll%2Farticle%3FAID%3D2013130814020%26nclick_check%3D1

PCM Insider Sells $317,700 in Stock

PCM Insider Joseph Hayek sold 30,000 shares of the stock in a transaction that occured on Monday, August 12th.

http://www.americanbankingnews.com/2013/08/15/pcm-insider-sells-317700-in-stock-pcmi/

Youngevity International, Inc. (YGYI) Reports Solid Second Quarter Results

Youngevity International, Inc. , a global direct marketer of nutritional and lifestyle products and also a vertically-integrated producer of fine coffees for the commercial, retail and direct sales channels, reported today its financial results for the second quarter of 2013.

http://www.businesswire.com/news/topix/20130814005188/en

Youngevity International, Inc. (YGYI) Reports Solid Second Quarter Results

"Obviously with over a $3 million dollar improvement in adjusted EBITDA for the six months ended June 30, 2013 we are pleased with our progress through the second quarter" For the second fiscal quarter ended June 30, 2013, Youngevity International's revenue increased 8.9% to $20.9 million compared to $19.2 million for the same period in fiscal ... (more)

http://eon.businesswire.com/news/eon/20130814005189/en/Youngevity-International-YGYI-Reports-Solid-Quarter-Results

IWCO Direct Awarded G7 Master Qualification from IDEAlliance

... element of our standards. With our G7 Master Qualification, IWCO Direct's customers are assured that their direct mail programs are not only delivered most efficiently, but with brand consistency top of mind." About IWCO Direct IWCO Direct is one of ...

http://www.piworld.com/article/iwco-direct-was-awarded-g7-master-qualification-from-idealliance/1

Market Planning Worksheet

Many people who try to start businesses have difficulty getting the business off the ground.

http://www.businessknowhow.com/startup/marketplanning.htm?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+businessnewsletter+%28Business+Know-How+Newsletter.+Ideas+to+market+and+manage+small+businesses.%29#a16

Standard to Demonstrate Automated Feeding and Finishing Workflow Solutions at PRINT 13

Standard Finishing Systems will showcase 8,100 square-feet of post press and paper handling solutions in booth 1902 at PRINT 13 in Chicago, including a complete line-up of perfect binding, folding, saddlestitching, creasing, inspection systems, and continuous-feed print solutions for the digital and offset print markets.

http://www.myprintresource.com/press_release/11111240/standard-to-demonstrate-automated-feeding-and-finishing-workflow-solutions-at-print-13

Standard to Demo Automated Feeding, Finishing Workflow Solutions at PRINT 13

August 14, 2013 - Standard Finishing Systems will showcase 8,100 square-feet of postpress and paper handling solutions in booth 1902 at PRINT 13 in Chicago, including a complete line-up of perfect binding, folding, saddlestitching, creasing, inspection systems, and continuous-feed print solutions for the digital and offset print markets.

http://www.piworld.com/article/standard-to-demo-automated-feeding-finishing-workflow-at-print-13/1

IWCO Direct Awarded G7 Master Qualification from...

... received expert certification. "With our G7 Master Qualification, IWCO Direct's customers are assured that their direct mail programs are not only delivered most efficiently, but with brand consistency top of mind." IWCO Direct , a leading provider ...

http://www.prweb.com/releases/2013/8/prweb11023369.htm

More Than 150,000 Real Estate Professionals Now Choosing Market Leader to Grow Their Business

... campaigns, and to-dos. Last month, Market Leader launched the ability for customers to send postcards and other direct mail campaigns to precisely those homeowners they want to target via integrated mailing lists that can be filtered by ZIP code, ...

http://www.sys-con.com/node/2757412

Talk of the Town Award Likely to Boost Affiliate Conversion Rates for PC HealthBoost

Most practitioners of direct marketing have little time, use, or respect for awards.

http://technews.tmcnet.com/news/2013/08/14/7343085.htm

New Production Equipment Means Higher-Quality Print, Faster Turn Times, Cost Savings for Pii Clients

... ahead of customer expectations." About Pii: Since 1993, Progressive Impressions International has been providing direct mail marketing with personalization for leading companies in insurance, financial services and healthcare. As one of the largest ...

http://www.prweb.com/releases/2013/8/prweb11018835.htm

Talk of the Town Award Likely to Boost Affiliate Conversion Rates for PC HealthBoost

Boost Software, parent company of the PC HealthBoost downloadable software that pays affiliates 75%-90% commission per sale, recently won a 4.5 star Customer Satisfaction award.

http://www.prweb.com/releases/2013/8/prweb11008789.htm

UsefulTools to Debut Call Center Agent Platform at TechCrunch Disrupt

UsefulTools, Inc., a technology startup based out of Miami's Pipeline Brickell Offices, will be debuting its new online service this September at TechCrunch Disrupt Conference in San Francisco.

http://www.businesswire.com/portal/site/topix/index.jsp?ndmViewId=news_view&newsId=20130813006456&newsLang=en&ndmConfigId=1000639&vnsId=41

UsefulTools to Debut Call Center Agent Platform at TechCrunch Disrupt

The company, which was founded by entrepreneur Adam Boalt last December shortly after his successful exit from his previous company, has developed a turnkey platform providing small businesses, marketers and software developers with access to over 100,000 call center agents operating in 46 call centers.

http://eon.businesswire.com/news/eon/20130813006459/en/UsefulTools-Debut-Call-Center-Agent-Platform-TechCrunch

SolarCity to spend $120M on direct marketing company

... infomercials about rooftop solar panels. Though, Paramount says it mostly focuses on online ads, direct mail and radio ads. Subscriber Content comes from GigaOM Pro, a revolutionary approach to market research without the high price tag. Visit any ...

http://gigaom.com/2013/08/13/solarcity-to-spend-120m-on-direct-marketing-company/

SolarCity Buys Paramount Solar To Boost Homeowner Outreach

... is good at meeting with homeowners and selling them solar services while Paramount's expertise lies in using direct mail, online ads and radio spots to reach consumers, Rive said. While online marketing is a popular way to reach consumers, direct ...

http://www.forbes.com/sites/uciliawang/2013/08/13/solarcity-buys-paramount-solar-to-boost-homeowner-outreach/

SolarCity to spend $120M on direct marketing company

... infomercials about rooftop solar panels. Though, Paramount says it mostly focuses on online ads, direct mail and radio ads. Subscriber Content comes from GigaOM Pro, a revolutionary approach to market research without the high price tag. Visit any ...

http://gigaom.com/2013/08/13/solarcity-to-spend-120m-on-direct-marketing-company/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+OmMalik+%28GigaOM%3A+Tech%29

SolarCity Buys Paramount Solar To Boost Homeowner Outreach

... is good at meeting with homeowners and selling them solar services while Paramount's expertise lies in using direct mail, online ads and radio spots to reach consumers, Rive said. While online marketing is a popular way to reach consumers, direct ...

http://www.forbes.com/sites/uciliawang/2013/08/13/solarcity-buys-paramount-solar-to-boost-homeowner-outreach/?ss=business:energy

Konica Minolta to Showcase New Production Print Solutions at PRINT 13

... an easy-to-use interface that allows digital printers to manage and deploy all direct marketing channels - from direct mail to social media - directly from one fully-integrated platform. IC-602 Image Controller - Custom-designed by Konica Minolta, ...

http://www.myprintresource.com/press_release/11108743/konica-minolta-to-showcase-new-production-print-solutions-at-print-13

Proliferation of Trade Associationsa "The Direct Marketing Evolution Part 7

Did you think I just had trouble clearing my throat? Or did you recognize all of those as trade associations that serve marketers? In a way, what's happened with trade associations during the past decade mirrors what's happened with content marketing.

http://www.targetmarketingmag.com/article/proliferation-trade-associations-dm-evolution-part-7/1

Tech Data: 25-30% Upside Makes Company An Enticing Buy

The story for Tech Data is a combination of shifting technology, margin compression, European growth, and the future of technological distribution.

http://seekingalpha.com/article/1629792-tech-data-25-30-upside-makes-company-an-enticing-buy?source=feed

3Q Improvements Aside, Postal Leaders Beat the Drum for Reform

The United States Postal Service recorded a loss of $740 million in this year's third quarter versus a loss of $5.2 billion this time last year, but top agency officials told a news conference today that it is still in need of substantial legislative reform to survive.

http://www.dmnews.com/3q-improvements-aside-postal-leaders-beat-the-drum-for-reform/article/307051/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+DMNewsHome+%28DMNews+Home%29

How Do You Know What Types of Lead Generation Are Best for Your Business? by @manageyourleads

... find new business leads. Lead generation falls into two main categories: outbound lead generation (cold calls, direct mail, advertising and e-mail marketing) and inbound lead generation (SEO, social media, PPC). You might be wondering which type of ...

http://www.searchenginejournal.com/how-do-you-know-what-types-of-lead-generation-are-best-for-your-business/65854/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+SearchEngineJournal+%28Search+Engine+Journal%29

Getting Revved Up for Makeup

Marshall is a member of The Motley Fool Blog Network -- entries represent the personal opinion of the blogger and are not formally edited.

http://beta.fool.com/mhargra/2013/08/12/getting-revved-up-for-makeup/43213/

Konica Minolta to Showcase New Production Print Solutions at PRINT 13

... an easy-to-use interface that allows digital printers to manage and deploy all direct marketing channels -- from direct mail to social media -- directly from one fully-integrated platform. IC-602 Image Controller - Custom-designed by Konica Minolta, ...

http://www.sys-con.com/node/2756034

The Big Trend in Offset? Digital

In spite of all the technology changes underfoot, the offset printing process is still used for applications that range from commercial to packaging to direct mail.

http://www.myprintresource.com/article/11093572/offset-printing-trends

Ministers claim 'junk mail deal'

... Association to give people more control over what gets posted through their letterbox but also to make sure that direct mail we do find useful is produced to higher standards." Ministers pledged a crackdown on junk mail as part of its waste review ...

http://www.bbc.co.uk/news/uk-politics-15534209#sa-ns_mchannel=rss&ns_source=PublicRSS20-sa

Former professor: Entrepreneurs are 'contrarians,' often 'dissatisfied' with status quo

If you've wondered what it takes to become a successful entrepreneur, you'll want to read "Worthless, Impossible, and Stupid: How Contrarian Entrepreneurs Create and Capture Extraordinary Value," by Daniel Isenberg.

http://www.freep.com/apps/pbcs.dll/article?AID=2013308110046

Former professor: Entrepreneurs are 'contrarians,' often...

If you've wondered what it takes to become a successful entrepreneur, you'll want to read 'Worthless, Impossible, and Stupid: How Contrarian Entrepreneurs Create and Capture Extraordinary Value,' by Daniel Isenberg.

http://www.freep.com/article/20130811/BUSINESS06/308110046/1002/business

Guru Robert Olstein's Active Second Quarter

Investor Guru Robert Olstein once said, "I like the fund business because I always liked dealing with the small shareholder.

http://www.gurufocus.com/news/225785/guru-robert-olsteins-active-second-quarter

Vitamin Shoppe Given a $59.00 Price Target at Susquehanna

The firm currently has a a "positive" rating on the stock. Susquehanna's price target indicates a potential upside of 35.63% from the stock's previous close.

http://www.americanbankingnews.com/2013/08/10/vitamin-shoppe-given-a-59-00-price-target-at-susquehanna-vsi/

Ohio newspaper execs say no Saturday mail delivery would worsen...

Advertising could be affected, tooBy Zack Anderson, ONA InternFor some of Ohio's weekly newspapers, the U.S. Postal Service's plan to end Saturday mail delivery would worsen an already poor system and could affect advertising as well.Keith Rathbun, the ONA's treasurer and a member of the National Newspaper Association's Postal Committee, said the ... (more)

http://www.ohionews.org/2013/08/09/ohio-newspaper-execs-say-no-saturday-mail-delivery-would-worsen-already-poor-system-and-hurt-circulation/

Marketscan Online Maps Show Sales Lead Hot Spots

A new mapping product called SmartMapa which is designed to map the location of sales leads, selected from its database of UK Businesses.

http://www.prweb.com/releases/2013/8/prweb11000871.htm

Your Medical Records Are for Sale

As hospitals shift to digital medical records, administrators promise patients better care and shorter waits.

http://www.businessweek.com/articles/2013-08-08/your-medical-records-are-for-sale#r=rss

Vitamin Shoppe Upgraded by Zacks to “Neutral”

The firm currently has a $44.20 price target on the stock. Zacks ' target price suggests a potential upside of 2.31% from the stock's previous close.

http://www.americanbankingnews.com/2013/08/08/vitamin-shoppe-upgraded-by-zacks-to-neutral-vsi/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+AmericanBankingNews+%28American+Banking+News%29

It's a Buyer's Market - Real Estate Mailing Lists Updated on...

Exact Data ConsumerBase , a mailing list company headquartered in Chicago, IL, has recently updated all of its real estate marketing data.

http://www.prweb.com/releases/real-estate-mailing-lists/exact-data-consumerbase/prweb11007853.htm

The danger of subjective opinion

... don't have to leave it to opinion. One client, the marketing director of a software company, had a rule for the direct mail packages we produced. She said, "Always have a picture of a bearded programmer on page one of the letter." This, however, was ...

http://bly.com/blog/general/the-danger-of-subjective-opinion/

Printco Graphics Boosts Growth with New KBA Rapida 105 UV Press

August 7, 2013 - KBA North America announces that Printco Graphics, one of the Midwest's premier sheetfed printers, is strengthening its growth trajectory by adding a new five-color,41E KBA Rapida 105 press with coater and UV to its 78,000-square-foot facility in Omaha, NE.

http://www.piworld.com/article/printco-graphics-strengthens-growth-by-adding-kba-rapida-105-uv-press/1

Florida list brokerage buys Statlistics

List brokerage company Alesco Group has acquired sales contact and list management company Statlistics Inc. Financial terms of the deal were not disclosed.

http://www.btobonline.com/article/20130808/MANAGEMENT07/308089994/florida-list-brokerage-buys-statlistics

V12 Group Brings "Launchpad" to Market

... planning, delivery, and optimization of campaigns across email, online display advertising, social, mobile, and direct mail channels. V12 Group's industry leading data powers the new SaaS-based, private cloud-hosted platform. Marketers are enabled ...

http://www.adoperationsonline.com/2013/08/08/v12-group-brings-launchpad-to-market/

Target Marketing July-August 2013 cover

... in 2011, says "Even for our regular donors, when they see a program on television," says Aloma, "unlike direct mail, they're seeing a more three-dimensional person, the poor themselves and the way they're walking and talking and looking for food in ...

http://www.targetmarketingmag.com/article/drtv-brings-food-poor-into-living-rooms-recruit-long-term-donors/1

Global Data Find Launches Online Directory to Find Data and Publish Lists

Global Data Find is a single website that allows all companies or individuals around the globe, in multiple languages, to locate data for marketing purposes and introduce owners of data to users of data.

http://www.prweb.com/releases/2013/8/prweb10961484.htm

Creative Crafts Group Launches Brand New List: Love of Crochet

... all the verticals in the marketing industry. SMS drives a wide range of services across channels including direct mail, email, mobile, display, and social media. Delivering authentic brand experiences that drive loyalty and employs customer ...

http://www.prweb.com/releases/2013/8/prweb11002803.htm

Insider Selling: MSC Industrial Direct Director Sells 12,000 Shares of Stock

MSC Industrial Direct Director Mitchell Jacobson sold 12,000 shares of the stock on the open market in a transaction that occured on Monday, August 5th.

http://www.americanbankingnews.com/2013/08/07/insider-selling-msc-industrial-direct-director-sells-12000-shares-of-stock-msm/

Printco Graphics Strengthens Growth By Adding New KBA Rapida 105 UV pressFrom: KBA North America

KBA North America has announced that Printco Graphics Inc., one of the Midwest's premier sheetfed printers, is strengthening its growth trajectory by adding a new KBA Rapida 105 41-inch five-color press with coater and UV to its 78,000 sq ft facility in Omaha, NE.

http://www.myprintresource.com/press_release/11079840/printco-graphics-strengthens-growth-by-adding-new-kba-rapida-105-uv-press

Vitamin Shoppe Price Target Cut to $55.00

The firm currently has an "overweight" rating on the stock. JPMorgan Cazenove's target price would suggest a potential upside of 27.31% from the stock's previous close.

http://www.americanbankingnews.com/2013/08/07/vitamin-shoppe-price-target-cut-to-55-00-vsi/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+AmericanBankingNews+%28American+Banking+News%29

New York Mint Secures Exclusive on British Gold Sovereigns in...

New York Mint receives U.S. exclusive on limited edition 2013 British Gold Sovereigns Brilliant Uncirculated coins struck on the day of Prince George Alexander Louis' birth.

http://www.prweb.com/releases/2013/7/prweb10976438.htm

Chris Richarde Resigns As President and Director Of Xhibit Corp.

Xhibit Corp. , a leader in digital advertising and marketing services, announces that company co-founder Chris Richarde has resigned his positions as President and Director of the Company, as well as all positions held with the Company's subsidiaries, effective July 31, 2013.

http://www.prweb.com/releases/2013/8/prweb11004791.htm

Insider Selling: Thomas Cox Dumps 10,000 Shares of MSC Industrial Direct Stock

MSC Industrial Direct VP Thomas Cox sold 10,000 shares of the stock in a transaction that occured on Friday, August 2nd.

http://www.dailypolitical.com/finance/stock-market/insider-selling-thomas-cox-dumps-10000-shares-of-msc-industrial-direct-stock-msm.htm

John Dandin, Formerly of FileMaker, Joins B2B Direct Marketing Partners as VP of Business Development

... generated by marketing automation. Marketers have so many demand gen media in play: social media, email, direct mail, on- and off-line advertising, webinars, seminars, mobile marketing. Their prospects are looking for the right information at the ...

http://www.pr.com/press-release/508578

Insider Selling: MSC Industrial Direct CEO Sells 25,000 Shares of Stock

MSC Industrial Direct CEO Erik Gershwind sold 25,000 shares of the company's stock on the open market in a transaction dated Friday, August 2nd.

http://www.americanbankingnews.com/2013/08/07/insider-selling-msc-industrial-direct-ceo-sells-25000-shares-of-stock-msm/

Insider Selling: MSC Industrial Direct Director Sells 5,526 Shares of Stock

MSC Industrial Direct Director Philip Peller unloaded 5,526 shares of MSC Industrial Direct stock on the open market in a transaction that occured on Friday, August 2nd.

http://www.americanbankingnews.com/2013/08/06/insider-selling-msc-industrial-direct-director-sells-5526-shares-of-stock-msm/

Aon Affinity earns 5 marketing honors during 2013 awards season

... Affinity won in the category of marketing communications for their Lawyers 'Exceptional Choice' Apples to Apples direct mail kit which beat the control with a 63% increase in response rate and exceeded budget expectations for applications, sales and ...

http://www.pr-inside.com/aon-affinity-earns-5-marketing-honors-r3764587.htm

Vitamin Shoppe (VSI) Releases Quarterly Earnings, Hits Estimates

Vitamin Shoppe posted its quarterly earnings results on Tuesday. The company reported $0.60 earnings per share for the quarter, meeting the analysts' consensus estimate of $0.60, AnalystRatingsNetwork.com reports.

http://www.americanbankingnews.com/2013/08/06/vitamin-shoppe-vsi-releases-quarterly-earnings-hits-estimates/

Cabela's implements new mobile solution

Specialty retailer and direct marketer of hunting, fishing, camping and related outdoor merchandise, Cabela's, has selected Sage North America payment solutions as the sole mobile payment processing provider for its seven 2013 Cabela's Club Family Outdoor Days events.

http://www.retailingtoday.com/article/cabelas-implements-new-mobile-solution

What is 'Traditional' Direct Marketing, Anyway?

... Does tradition inform the new? During the past decade, email marketing's come to be called "traditional" and direct mail positively ancient by "digital" marketers who view social media marketing as the new yenta in the shtetl. SMM can fix companies ...

http://www.targetmarketingmag.com/article/evolution-dm-tradition-during-past-10-years/1

The Big Idea: Understanding Why Change Is a Good Thing

Even though he is from Kansas City, Mo., Bob Scales reminds me of the good guy who played a sheriff in some of the old Texas westerns.

http://www.securitysales.com/channel/business-management/articles/2013/08/the-big-idea-understanding-why-change-is-a-good-thing.aspx?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+SSI-All+%28Security+Sales+%26+Integration+Magazine++-+All%29

Market Planning Worksheet

Many people who try to start businesses have difficulty getting the business off the ground.

http://www.businessknowhow.com/startup/marketplanning.htm

Sterling Aligns with Former Cox Target Media Execs to Expand Loyalty Programs

Sterling Payment Technologies , a leading payment processor and developer of innovative business solutions, announced today that direct marketing veterans William Disbrow and Jim Sampey, both former chief executives of Valpak/Cox Target Media, have joined Sterling to identify opportunities and expand Sterling's loyalty products, including its new ... (more)

http://www.businesswire.com/news/topix/20130805006128/en

Are Your Emails Ousted Before Hitting Inboxes?

Twenty-two percent of marketing emails sent with subscribers' permission are not reaching customers' inboxes during the first half of 2013, according to Return Path's "Inbox Placement Rate Benchmarks" report.

http://www.dmnews.com/are-your-emails-ousted-before-hitting-inboxes/article/306104/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+DMNewsHome+%28DMNews+Home%29

Sterling Aligns with Former Cox Target Media Execs to Expand Loyalty Programs

"We are excited to align with Sterling Payment Technologies because of their expertise and commitment in developing these types of solutions."

http://eon.businesswire.com/news/eon/20130805006129/en/Sterling-Aligns-Cox-Target-Media-Execs-Expand

Monitoring your IPR

The email intelligence agency sampled approximately 1 trillion messages sent worldwide.

http://www.dmnews.com/monitoring-your-ipr/article/306104/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+NewsDMNews+%28DMNews+News%29

Why You Need a Digital Swipe File

One of my favorite "happy accidents" of my career is the fact that I came up in a direct marketing environment. Specifically it was a direct mail job with an educational publishing company. I've often noted the connections one can

http://thegazette.com/2013/08/05/why-you-need-a-digital-swipe-file/

Great Content, Meet Great Targeting

Today on the Federated site , I've posted a preview of something we're working on for a Fall release.

http://battellemedia.com/archives/2013/08/great-content-meet-great-targeting.php?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+JohnBattellesSearchblog+%28John+Battelle%27s+Searchblog%29

Parable catalogs trump national average response rate

... rate. Recent data published in the Direct Marketing Association's Response Rate 2012 Report stated the average direct mail catalog response rate across all industries is 4.26%, but Parable's rate is 16.5%. "In just about any business segment of the ...

http://www.christianretailing.com/index.php/newsletter/latest/26025-parable-catalogs-trump-national-average-response-rate

Half-Term Reports 2013: AIS London

... my son had cancer' ad. The hard work's paying off. Our Blue +Price Promise campaign won EDF Energy's first ever direct mail award. And our CoppaFeel! 'No regrets' ad was shortlisted at Creative Circle. " Awards won so far in 2013: "CoppaFeel! "No ...

http://www.brandrepublic.com/go/creative_agency/article/1193639/half-term-reports-2013-ais-london/

Direct mail offers for credit cards on the rise

... card default rates began to ease. After dropping off in 2012 from exceptionally high levels in 2011, credit card direct mail solicitations headed higher again this year, up 22 percent through June compared with the same time last year, according to ...

http://www.dailyrepublic.com/business-and-real-estate/direct-mail-offers-for-credit-cards-on-the-rise/

MSC Industrial Direct VP Charles Bonomo Sells 5,320 Shares

MSC Industrial Direct VP Charles Bonomo sold 5,320 shares of the stock on the open market in a transaction dated Thursday, August 1st.

http://www.dailypolitical.com/finance/stock-market/msc-industrial-direct-vp-charles-bonomo-sells-5320-shares-msm.htm

Belardi/Ostroy Purchases UniverseTrends Marketing Data Website

Belardi/Ostroy, a leading full-service direct-marketing and creative agency, announced its purchase of the marketing, data and website assets of UniverseTrends, LLC, a data research firm whose Direct Marketing 500 Index , a quarterly benchmark comprised of 500 leading cataloguers, publishers and non-profit organizations, publishes contextual market ... (more)

http://www.freshnews.com/news/828683/belardi-ostroy-purchases-universetrends-marketing-data-website

PcPools Announces it is An Authorized Dealer of S.R. Smith Pool Products for 2013

PcPools, one of Americas leading direct marketers of pool supplies for residential and commercial pool owners, announces that it is an authorized dealer for S.R. Smith.

http://gamedeveloper.digitalmedianet.com/article/PcPools-Announces-it-is-An-Authorized-Dealer-of-SR-Smith-Pool-Products-for-2013-2737952

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http://www.cw15kxvo.com/story/23026611/wendy-williams-launches-her-hair-world-wig-collection

PcPools Announces it is An Authorized Dealer of S.R. Smith Pool Products for 2013

PcPools, one of America's leading direct marketers of pool supplies for residential and commercial pool owners, announces that it is an authorized dealer for S.R. Smith.

http://www.prweb.com/releases/2013SRSMITHPoolProducts/PcPoolsDealer/prweb10991044.htm

The Dave Hanson Team Receives Updated Training In The Ballen Method

... blogging, press releases, classified advertising, video production and direct marketing methods with email and direct mail. In the words of Ron Warkentin, "I received answers to questions I didn't realize I had and other questions, that I was ...

http://www.prlog.org/12185998-the-dave-hanson-team-receives-updated-training-in-the-ballen-method.html

Sally Beauty Holdings Management Discusses Q3 2013 Results - Earnings Call Transcript

Ladies and gentlemen, thank you for standing by, and welcome to the Sally Beauty Holdings' Fiscal 2013 Third Quarter Results.

http://seekingalpha.com/article/1596572-sally-beauty-holdings-management-discusses-q3-2013-results-earnings-call-transcript?source=feed