Josh Blacksmith, FCB Global: DMN 2014 40 Under 40 Award winner

... and regularly push yourself to break out of your comfort zone." First job: "My first job out of college was in direct mail sales. It taught me the importance of client service, as well as the importance of measuring return on investment. I still use ...

http://ift.tt/1v2LnJW

Should You Stay Away From Avon?

In this article, let's take a look at Avon Products Inc. , a $5.47 billion market cap company, which is the world's leading direct marketer of cosmetics, toiletries, fashion jewelry and fragrances, with about 6 million sales representatives worldwide. The company failed to turnaround the business and had regulatory problems, including some allegations of bribery in China.

http://ift.tt/1rrhxRr

MarketLive Wins Two Golds at the 'Stevie'A American Business Awardsa

MarketLive's Social Experience Manager won first place product-of-the-year in the Social Business Solution category, and its Automated Merchandising won first place product-of-the-year in the Electronic Commerce Solution category. The Social Experience Manager provides a broad set of social commerce tools, including social login, loyalty programs, Social sharing and contests.

http://ift.tt/1CEPAbw

Vitamin Shoppe Rating Lowered to Neutral at Piper Jaffray

They currently have a $44.00 target price on the stock, down from their previous target price of $45.00. Piper Jaffray's target price suggests a potential downside of 3.08% from the stock's previous close.

http://ift.tt/1rBcQlO

Valpak Announces New Franchisee in Acadiana, Louisiana

... Acadiana territory and look forward to watching the territory grow in the coming years" A leader in cooperative direct mail, Valpak mails over 20 billion coupons to more than 40 million demographically-targeted households per month in more than 100 ...

http://www.webwire.com/ViewPressRel.asp?aId=191326

Exact Data Welcomes XVerify as New Email Verification Partner

On the heels of earning a spot on Inc. Magazine's 5000 fastest growing companies in America, Exact Data forms strategic partnership with XVerify to improve email list quality. Maintaining and growing our position as an industry leader .

http://ift.tt/1rAFnIh

4INFO Launches Per4mance Trak, Giving Mobile Advertisers Real-Time...

... product - AdHaven Bullseye - enables advertisers to target consumers with the same precision as online and direct mail advertising. AdHaven Bullseye anonymously matches mobile device data to household-level purchase data providing the ability to ...

http://ift.tt/1xx34G5

LIDMA Announces 2014 "Seal Of Approval" Recipients

The announcement was made recently at its annual Conference & Showcase. Now in its fourth year, the Seal of Approval program is inspired by LIDMA's eProcess improvement initiatives which focus on technological and procedural enhancements that improve the customer buying and fulfilment experience while reducing costs for carriers and providers.

http://ift.tt/1rAaNP1

MarketLive and Sundance Named Joint Winners of International Online Retail Award

The pair were awarded first place prize for outstanding website in the Fashion and Clothing category. The Online Retail Awards is an international business award that seeks examples of retailers' web, mobile and tablet sites and advances in digital stores that offer exceptional online shopping experiences.

http://ift.tt/1DVb8lB

MarketLive Wins Two Golds at the 'Stevie'

MarketLive , the leading Total Commerce platform for high-growth merchants, today announced that it was voted the first place 'Gold Stevie Award' winner in two separate Product-of-the-Year categories at the 12th annual StevieA American Business Awards . MarketLive's Social Experience Manager won first place product-of-the-year in the Social Business Solution category, and its Automated Merchandising won first place product-of-the-year in the Electronic Commerce Solution category.

http://ift.tt/1DVb4T3

Stepping Stones to Marketing Success

... your day has been." Josh Blacksmith SVP, Management Director, FCB Global "My first job out of college was in direct mail sales. It taught me the importance of client service, as well as the importance of measuring return on investment. I still use a ...

http://ift.tt/1xwwRyK

MMS, Inc. (Medical Marketing Service) to Attend the 2014 SHSMD...

... MMS delivers your messages to over 2 million healthcare professionals (HCPs) via email marketing services and direct mail lists. For more information, go to http://www.mmslists.com , call 1.800.MED.LIST (633.5478), email sales(at)mmslists(dot)com, ...

http://ift.tt/Zn4l4F

MarketLive Announces mCloud on Amazon Web Services

After extensive pilot testing, MarketLive is offering the AWS infrastructure for all customers. Customers benefit from global infrastructure capabilities, responsive scaling for peak periods and included redundancy capabilities.

http://ift.tt/1rot6ZP

MarketLive Announces mCloud on Amazon Web Services

MarketLive , the leading Total Commerce technology platform for fast-growing retailers, today announced mCloud, its official hosted database and online transaction processing engine based on Amazon Web Services . After extensive pilot testing, MarketLive is offering the AWS infrastructure for all customers.

http://ift.tt/1BwTssJ

The Futurea s In the Mail

AMSP/NAPL/NAQP Vice President Leo Raymond, one of the industry's foremost mailing experts, will be at the association's booth and its DELIVER ROI Theater to answer questions on mailing issues. Does "snail mail" really matter anymore in our digital technology instant access age? Consider this: According to a Channel Preference Study by marketing services firm Epsilon, 73% of U.S. consumers said they prefer direct mail for brand communications because they can read the information at their convenience.

http://ift.tt/1vpQ8Ob

Focus on Marketing: Setting marketing targets is key to your business

... pool company could buy a targeted mail list of higher-income households, which is easy to purchase. Sending direct mail to this list of higher-income households will provide a higher yield for marketing, rather than mailing to everyone. When ...

http://ift.tt/1tarm1R

Starr Audience Learns How to Become Customersa Superheroes

... the fact you can produce short runs, allowing their information to be more up to date. You can control their direct mail costs. You can help their marketing message remain consistent. You can personalize their marketing materials, growing their ...

http://ift.tt/YzSeQM

case 1: Inundated with offers despite having unsubscribed [Cape Times (South Africa)]

Consumer Watch earlier this month, incensed at being "inundated" with e-mails from HomeChoice, which claims to be "the leading direct marketing homeware retailer in Southern Africa". "Each time I receive an e-mail, I add it to my spam list in the hopes that I will be saved from the endless offers in which I'm not interested.

http://ift.tt/YDEy72

Supply companies with ties to bankrupt casinos face losses

When Atlantic City casino hotels went bankrupt in the past - no uncommon occurrence - suppliers could count on getting 60 percent to 80 percent of what they were owed. "There's no reason to believe we'll ever get very much of it at all," said Nelson Dilg, whose Egg Harbor City, N.J., company cleans kitchen hoods and grease traps, and has experienced earlier rounds of casino bankruptcies.

http://ift.tt/1nqbVGD

Perspectives from Print Buyers in the Digital

... processing, payment systems and targeted direct marketing and statement processing to credit unions - relies on direct mail and e-mail marketing. "Today, we are using digital media along with direct marketing and regional advertising, to reach out ...

http://ift.tt/YiY7kY

Infusion Brands Wins Top Industry Honor With Ronco's Pocket Fisherman

The Moxie Awards are the infomercial industry's version of the Academy Awards, trumpeting the best direct response campaigns of the year. Infusion Brands was selected for this year's People's Choice Award over direct marketers Havas Edge, IdeaVillage, Guthy-Renker, and TaxACT.com.

http://ift.tt/ZWoLBr

InboundProspect, Inc. Launches New Website and Brand Identity

InboundProspect, Inc., a California based Pay For Performance direct mail marketing agency that pioneered Cost Per Acquisition, Cost Per Call and Cost Per Lead pricing for direct mail over a decade ago, announced today that it has officially launched its new company website at http://ift.tt/1rpm5Xr. According to Scott Couto, InboundProspect CEO and founder, 'our new website highlights how InboundProspect's Pay For Performance Direct Mail Lead Generation business model is an innovative solution to meet the marketing needs of Financial Services companies, specifically Direct Lenders who operate in a very competitive marketplace.'

http://ift.tt/1vnnX3m

Warning: Your Smartphone May Cause Career Limitations

Even though you may feel the need to be constantly connected, replying to emails early in the morning or late at night could lead to costly career mistakes. This column is dedicated to all of my loyal workaholic business comrades.

http://ift.tt/1BfE2Jh

Longer runway still up in the air for Carlsbad

The proposed extension of the runway at Palomar Airport would infuse $163.2 million into the local economy, according to a feasibility study published by the County of San Diego. Photo by Ellen Wright CARLSBAD- The Palomar Airport Advisory Committee met on Sept.

http://ift.tt/1qyYz5d

USPS Sales Chief Tells Mailers What to Look For in the Coming Year

Like so many executives in the upper echelons of the U.S. Postal Service, VP of Sales Cliff Rucker knows the operation backward and forward from decades of service-in his case beginning as a part-time postal carrier. So if you want to know what's going on for direct mailers in the near future, Cliff's the guy to go to.

http://ift.tt/YcddIM

Valpak Announces Expansion Plans In Little Rock, Arkansas

With Valpak's suite of print and digital products, the company is poised to rapidly expand and is currently seeking entrepreneurs to invest in new franchise territories in A leader in cooperative direct mail, Valpak mails over 20 billion coupons to more than 40 million demographically-targeted households per month in more than 100 markets in 45 states and four Canadian provinces. Today, in addition to its flagship blue envelope, the brand offers its business customers an impressive portfolio of digital advertising products including Smartphone apps , which are also integrated into the Samsung Wallet, iOS Passbook, Google Wallet and Windows Phone Wallet, as well as QR codes and online coupons to reach consumers at home, and on-the-go.

http://ift.tt/ZQPf7A

View Press Release

Capezzuto will be responsible for new business development and fostering relationships with accounts in a variety of vertical markets throughout the country. Capezzuto has over 25 years of experience in the print and direct mail industries in sales and customer service roles.

http://ift.tt/1BboGp0

Pitney Bowes Helps Mailers Successfully Integrate Physical and...

... and mid-size businesses and the Mailstream Direct High Speed Inserter designed to meet the unique demands of the direct mail industry. Pitney Bowes will showcase the new Mailstream Direct Inserting System with its partner, MCS, in MCS's booth #1253. ...

http://ift.tt/YaAdYO

New Market Report: Data Group, Inc. (DGI) - Financial and Strategic SWOT Analysis Review

... Income Fund, engages in offering a wide variety of print and electronic products and related services, including direct mail products, traditional business forms, labels, security documents, commercial print, and facility and print management. The ...

http://ift.tt/1BagRjj

Should More Doctors Market Their Services?

I own a small marketing company in Hollywood, Florida. We used to be on Madison Avenue in New York until we realized that it no longer matters where we are.

http://ift.tt/1qvzHev

CORRECTING and REPLACING Pitney Bowes Helps Mailers Successfully...

... and mid-size businesses and the Mailstream Direct High Speed Inserter designed to meet the unique demands of the direct mail industry. Pitney Bowes will showcase the new Mailstream Direct Inserting System with its partner, MCS, in MCS's booth #1253. ...

http://ift.tt/1xiSBOl

Pitney Bowes Helps Mailers Successfully Integrate Physical and...

... and mid-size businesses and the Mailstream Direct High Speed Inserter designed to meet the unique demands of the direct mail industry. Pitney Bowes will showcase the new Mailstream Direct Inserting System with its partner, MCS, in MCS's booth #1253. ...

http://ift.tt/1raGj8s

Pitney Bowes Helps Mailers Successfully Integrate Physical and...

... and mid-size businesses and the Mailstream Direct High Speed Inserter designed to meet the unique demands of the direct mail industry. Pitney Bowes will showcase the new Mailstream Direct Inserting System with its partner, MCS, in MCS's booth #1253. ...

http://ift.tt/1v0iAru

Cabela's to Host Ladies' Day Out Event

Cabela's Incorporated , the World's Foremost Outfitter of hunting, fishing and outdoor gear, will celebrate the growing number of women enjoying the outdoors with a Ladies' Day Out event , Saturday, Oct. 4, 2014, at stores nationwide. According to the Outdoor Foundation's 2013 Outdoor Participation Report, 45 percent of U.S. participants in outdoor activities are female.

http://ift.tt/ZMsZvl

The former PCMall closes its e-retail businesses to focus on data services

Sales and traffic to online retailers by category and merchant type, data on Amazon and other leading e-retailers, comparisons of leading web retailers, site performance data, more. Internet penetration by region, income, age and other factors; web browser market share; time spent on social networks; country rankings by Internet population.

http://ift.tt/1B7qoaY

Performance Horizon Group raises $10 mln Series B

Performance Horizon Group , a provider of partner marketing solutions for enterprises, has raised $10 million in Series B funding led by new investor Mithril Capital Management . Existing investors DN Capital and Greycroft Partners also participated.

http://ift.tt/1vaTdCF

Announcing the Release of the New Private Lender Data Feed Program,...

Banks across the US are limiting their number of loans, with mandatory credit checks borrows are turning to private lenders offering no credit check loans. Private Lender Data Feed program compiles a data base of private lenders nationwide.

http://ift.tt/1valzwF

Announcing the Release of the New Private Lender Data Feed Program,...

Finding lenders that are willing to give a no credit check loan is quick and easy with the new Private Lender Data Feed program. From LA to New York and everywhere in between private lenders are available to fund great deals and this program will have investors find them.

http://ift.tt/Y4XYBL

Acxiom 's Scott Howe, BIA/Kelsey New Orleans: 'Almost Any ...

... approaching 6950 percent from unenhanced efforts. "For so long, only thing SMBs could do to monetize was search, direct mail things that allowed them to go a little granular but they could not do what big guys did. Now they can," said Howe. "But ...

http://ift.tt/1v76nAv

Performance Horizon Group Completes $10 Million Series B Financing...

With brand advertisers spending over $10 billion annually on affiliate and direct partner marketing, we are laser-focused on changing the game globally, and in Mithril Capital we have found a partner who shares our long-term vision Performance Horizon Group , the leading provider of partner marketing solutions for enterprises, announced today it has raised $10 million in Series B funding led by new investor Mithril Capital Management and that Ajay Royan, Mithril's managing general partner, has joined the PHG board of directors. Existing investors DN Capital and Greycroft Partners also participated in the round.

http://ift.tt/1ujncdB

Interline Brands Scheduled to Present at the Deutsche Bank 22nd Annual Leveraged Finance Conference

Interline Brands, Inc. , a leading distributor and direct marketer of broad-line maintenance, repair and operations products to the facilities maintenance end-market, announced today that management is scheduled to present at the Deutsche Bank 22nd Annual Leveraged Finance Conference in Scottsdale, AZ on Tuesday, September 30 at 7:30 a.m. Mountain Standard Time. The presentation will be broadcast live on Interline's website at http://ift.tt/1dVjUzH .

http://ift.tt/1v6kDtb

Want to Create the Holy Grail of Mailing Lists? Follow These 5 Tips.

Your campaign is nothing without your mailing list -- literally. Your mailing list is your everything.

http://ift.tt/1rm2qrk

Viguerie Blasts National GOP Leaders: Republicans Not Nationalizing Election

... of the conservative movement," transformed American politics in the 1960s and '70s by pioneering the use of direct mail as a means for conservatives to bypass the mainstream media. He serves as the chairman of http://www.ConservativeHQ.com . The author of ...

http://ift.tt/1uEhShg

Blackbaud's Luminate CRM Helps Nonprofits Raise More than $1.8 Billion

Blackbaud, Inc. today announced that nonprofit organizations used Luminate CRMa to raise more than $1.8 billion in 2013, making it a leading nonprofit CRM solution available on the Salesforce1 platform. "Luminate CRM allows nonprofits to take a strategic integrated approach to fundraising across channels including mobile, social, email, and direct mail" Luminate CRM has the level of sophistication and capabilities to meet the needs of large and mid-size fundraising organizations for online fundraising and direct marketing.

http://ift.tt/1uhNPQ3

Blackbauda s Luminate CRM Helps Nonprofits Raise More than $1.8 Billion

... to take a strategic integrated approach to fundraising across channels including mobile, social, email, and direct mail" said Chris Krackeler, Blackbaud's general manager for Luminate CRM. "And it's paying off-with this solution, these organizations ...

http://ift.tt/XUGcRg

New Direct Mail Discounts for Innovators?

Direct mail incorporating QR Codes, augmented reality and near-field communication tools already gets discounts from the U.S. Postal Service, but more promotions may be in store for other "mail innovations," such as video in print. So says the "Mail Innovations" report released on Monday by the USPS Office of Inspector General .

http://ift.tt/1Caru8b

Post Office invites businesses to workshop in Morris

MORRIS - The United States Postal Service invites small businesses to attend a "Grow Your Business Day" workshop that will teach them how to promote their businesses using direct mail, without the cost of mailing lists or permits.

http://ift.tt/XQIIYX

Vitamin Shoppe CEO Anthony N. Truesdale Unloads 61,792 Shares

Vitamin Shoppe CEO Anthony N. Truesdale sold 61,792 shares of Vitamin Shoppe stock on the open market in a transaction that occurred on Thursday, September 18th. The stock was sold at an average price of $45.00, for a total transaction of $2,780,640.00.

http://ift.tt/1mFcADE

Heeter Installs Standard Horizon StitchLiner 5500 and Horizon AFC 566 FG from Graphco

... in the print industry," adds Manley. About Heeter Heeter is the Mid-Atlantic region's premier print, digital, direct mail and fulfillment services provider. The company offers a carefully crafted, truly integrated IT-driven, print, mail and ...

http://ift.tt/ZbbAwA

Never too early to start planning

... for Christmas campaigns is already done by this time of year -- at least where catalogs and other forms or direct mail are concerned. I'm sure the digital campaigns are also scheduled and planned, and the merchandize selection and ordering was all ...

http://ift.tt/1wGoBsD

The 4 'Ps' of Marketing

... interest them? If a product is one that needs a lot of explanation and sales copy, then newspapers, magazines, direct mail, email blasts, and websites are good promotional venues. If a product needs to be seen to be appreciated and sold, then ...

http://ift.tt/XX8Z8j

CLR Roasters, LLC (YGYI) Inks $2 Million Dollars in New Contracts for ...

Youngevity International, Inc. , a global direct marketer of nutritional and lifestyle products and vertically integrated producer of gourmet coffees for the commercial, retail and direct sales channels, announced today that the Green Coffee Sales Division of its wholly owned subsidiary, CLR Roasters, has procured several new contracts for its strictly shade grown, high grown, certified organic, Arabica Green Coffee, which are expected to generate $2 million dollars in gross revenue for the company's recently launched, Green Coffee distribution business.

http://ift.tt/1tUfOnp

It's Never Been Easier To Send Direct Mail

It's now easier for small-business owners to harness the power of direct mail to drive traffic, attract new customers and increase revenue. That's because the U.S. Postal Service recently introduced Every Door Direct Mail, a simple, low-cost service that allows local businesses to market to every address in their neighborhoods without the need to rent mailing lists.

http://ift.tt/1tPO0AE

Market Report, "Nu Skin Enterprises, Inc. (NUS) - Financial and...

The company sells its personal care products under the Nu Skin brand and nutritional supplements under the Pharmanex brand. Its personal care product line primarily includes core skin-care system and targeted treatment products.

http://ift.tt/1tLhRu2

PacNet Services Bringing International Payment Processing to BCCA 2014

PacNet Services, an international payment processing company that offers inbound and outbound payment services to companies worldwide, is set to attend the British Cheque Cashers Association AGM and Conference, taking place Wednesday 24 September 2014, at the Hyatt Regency Hotel in Birmingham. The full day conference, titled 'Onwards and Upwards', will feature a range of speakers who will provide insight into interesting and challenging themes, with particular focus on the regulatory environment.

http://ift.tt/1tKA0Il

How to Keep Your Grandparents From Getting Ripped Off by Mail Scams

... inventive junk mail sent to a Maine woman in 2012. Today's seniors can be vulnerable to all sorts of confusing direct mail. Marketers are counting on them not to realize that the survey didn't come from the Census Bureau and the invoice isn't for ...

http://ift.tt/1tJxsdv

Executive Touch Ltd's Guide to Running a Direct Marketing Campaign

... sectors. Try to spot gaps in the market to extend market reach. A Helping Hand Rent or buy email lists or direct mail lists from a data provider. These should be specifically tailored to complement the company's own database findings/market research ...

http://ift.tt/Xx71Lg

Winners of 2014's Best Direct Response Marketing Campaigns Honored at the Moxie Awards Gala

The Moxie Awards Gala is one of the must-attend events of the year for direct response marketers around the world. Professionals in the direct response industry gather at the Gala to recognize the year's best campaigns in a variety of categories, such as television, radio, online, and mobile marketing.

http://ift.tt/1qS1JqO

PacNet Services Bringing International Payment Processing to BCCA 2014

PacNet Services is set to attend the British Cheque Cashers Association AGM and Conference, taking place Wednesday 24 September 2014, at the Hyatt Regency Hotel in Birmingham PRLog - Sep. 19, 2014 - VANCOUVER, Canada -- PacNet Services, an international payment processing company that offers inbound and outbound payment services to companies worldwide, is set to attend the British Cheque Cashers Association AGM and Conference, taking place Wednesday 24 September 2014, at the Hyatt Regency Hotel in Birmingham. The full day conference, titled 'Onwards and Upwards', will feature a range of speakers who will provide insight into interesting and challenging themes, with particular focus on the regulatory environment.

http://ift.tt/1uOFnFM

Winners of 2014's Best Direct Response Marketing Campaigns Honored at the Moxie Awards Gala

The Moxie Awards Gala is one of the must-attend events of the year for direct response marketers around the world. Professionals in the direct response industry gather at the Gala to recognize the year's best campaigns in a variety of categories, such as television, radio, online, and mobile marketing.

http://ift.tt/1uk3nyZ

Vitamin Shoppe's Overweight Rating Reaffirmed at Morgan Stanley

's stock had its "overweight" rating restated by investment analysts at Morgan Stanley in a note issued to investors on Friday. They currently have a $49.00 price objective on the stock.

http://ift.tt/1mlxmI6

Is That a Gap in Your Brand Story?

Successful businesses not only tell a good story, they also 'do' a good story. Here are some examples of 'storydoers' and how you can spot them.

http://ift.tt/Xu9PbP

StarHub combines data of cable TV viewers and mobile users for targeting advertising

Your cable TV operator knows when you turn on your favourite National Geographic or sports channels, as well as the websites you visit on your StarHub mobile phone. Personal information such as your age group and gender is also being fed into a big machine that churns out profiles of households and what type of mobile users belong to which household.

http://ift.tt/1uYKe6n

Vitamin Shoppe Inc Spikes, Activists Reportedly Want Sale

Vitamin Shoppe Inc shares jumped on a rumor that activist shareholders are urging a sale of the specialty retailer and direct marketer of dietary supplements. The "handful of large shareholders" want Vitamin Shoppe to consider selling to a private equity firm or to GNC Holdings Inc, according to unnamed sources cited by Reuters Thursday.

http://ift.tt/1tq8e3C

New F.T.C. Trade Rules Aimed At Speeding Up Goods Shipments

The FTC is aiming to improve late shipping communications and improve deliveries for goods that cannot be immediately shipped. The new documentation and rules encompass most goods ordered from the seller by mail, telephone, fax, or on the Internet.

http://ift.tt/1tpC4Fr

BevMo! Announces New Independent Chairman

BevMo !, the ultimate neighborhood specialty beverage retailer, today announced that Cathy Stauffer has joined BevMo! as independent chairman of its board of directors. Ms. Stauffer brings more than 30 years of experience building successful businesses and strong brands, from start-ups to Fortune 500 companies.

http://ift.tt/1uevoIj

Doubling in Size, gyro Signs 21,312 SF Lease at 115 Broadway Through...

As Downtown leasing activity by media companies continues unabated, gyro, a prominent global business-to-business advertising agency, is relocating to Lower Manhattan and expanding its office space by nearly double its current size. The firm has signed an 11-year lease that will make them the only tenant to occupy an entire floor at 115 Broadway, a landmarked 21 story office property located on the corner of Broadway and Cedar Street.

http://ift.tt/1mfjGyv

PacNet Services Bringing International Payment Processing to BCCA 2014

PacNet Services, an international payment processing company that offers inbound and outbound payment services to companies worldwide, is set to attend the British Cheque Cashers Association AGM and Conference, taking place Wednesday in Birmingham. The full day conference, titled 'Onwards and Upwards', will feature a range of speakers who will provide insight into interesting and challenging themes, with particular focus on the regulatory environment.

http://ift.tt/1BPi2H6

PacNet Services Bringing International Payment Processing to BCCA 2014

PacNet Services, an international payment processing company that offers inbound and outbound payment services to companies worldwide, is set to attend the British Cheque Cashers Association AGM and Conference, taking place Wednesday 24 September 2014, at the Hyatt Regency Hotel in Birmingham. PacNet Services, an international payment processing company that offers inbound and outbound payment services to companies worldwide, is set to attend the British Cheque Cashers Association AGM and Conference, taking place Wednesday 24 September 2014, at the Hyatt Regency Hotel in Birmingham.

http://ift.tt/1BOTJcm

Head of Ohio Dems says Kasich administration is lying about Suarez contacts

"Q" is Canada's liveliest arts, culture and entertainment magazine. It's a smart and surprising tour through personalities and cultural issues that matter.

http://ift.tt/1mcsOE2

USPS Board Chairman: "Packages Are the Future"

The 21st century Postal Service is about packages, Barnett tells committee chairman Carper, who agrees and adds that permanent exigency will recapitalize the agency. During his hearing to be appointed to another term on the board of governors of the U.S. Postal Service today, Chairman Mickey Barnett recalled senior management's meeting with a futurist who predicted that paper would be virtually nonexistent in 30 years.

http://ift.tt/1qgE39i

Bath FitterA , O'Gorman Brothers and QuantumDigital - Reshaping...

Using QuantumDigital's NeighborMailA home services solution, Bath Fitter is able to quickly-execute direct mail around current & past job sites, target homes of similar age and value, and personalize individual mailers for each neighbor. "Relevant and well-timed neighborhood offers are smart marketing techniques that will provide us with a brand and credibility advantage over our competition," said QuantumDigital's NeighborMail home services solution makes the complex process of job site marketing simple and fast.

http://www.sys-con.com/node/3189859

Valpak Print and Digital Expands in Atlantic County

... of the Valpak family, and know he will bring Valpak's products to more residents across A leader in cooperative direct mail, Valpak mails over 20 billion coupons to nearly 40 million demographically-targeted households per month in more than 100 ...

http://ift.tt/1tf0gdH

Authors Can Meet Agents and Get Marketing Advice at Author 101 University

"If you're an aspiring or accomplished author, speaker, entrepreneur or small business owner who wants to network with and learn from bestselling authors and experts in marketing, Author 101 University is the place to be. You'll meet top publishing and marketing experts and discover their proven techniques to get your book published," said "Everyone has a lot of fun and most importantly, everyone walks away with what they need so they can grow their success as an author.

http://ift.tt/1te6fzs

Acxiom And Dmg Announce A Strategic Alliance For The Multicultural Market Place

Acxiom's proprietary tool created to address the marketing disconnect by accomplishing true 1 to 1 marketing at scale- will provide unprecedented reach to DMG and has already identified more than 60 million multicultural adults in the U.S. As a result of this partnership, marketers will no longer be at the mercy of sampling methodologies that have inadequately described this dynamic and growing consumer market. "We are excited and energized by DMG's commitment and vision as it begins bringing Acxiom's advanced offerings to the multicultural market," says Jim Jaworski Acxiom VP of Sales.

http://ift.tt/1BLPRsA

Measurement boundaries to include offline behavior for mobile campaigns

Over the last several years, we have seen mobile marketing emerge and rise in complexity and offerings to advertisers. The mobile space is dedicated to delivering optimal consumer experiences that keep a consumer engaged with brands while they are on the go.

http://ift.tt/XAqaMF

Insider Selling: Vitamin Shoppe Insider Sells 1,135 Shares of Stock

Vitamin Shoppe Insider Jean W. Frydman sold 1,135 shares of Vitamin Shoppe stock in a transaction dated Friday, September 12th. The shares were sold at an average price of $43.40, for a total value of $49,259.00.

http://ift.tt/1oY6Q2U

Outstanding Customer Service In Social Media

I own a small marketing company in Hollywood, Florida. We used to be on Madison Avenue in New York until we realized that it no longer matters where we are.

http://ift.tt/1t8Gz7c

Your Direct Mail May Go Directly in the Trash If You Make These 4 Mistakes

... to too many people. There is no such thing as a product or service everyone wants to buy. To be effective in direct mail, you need to know exactly who your best prospects are. You cannot just send your sales piece out randomly and hope for the best. ...

http://ift.tt/1DghThy

Valpak Print and Digital Expands in Atlantic County

... family, and know he will bring Valpak's products to more residents across New Jersey.' A leader in cooperative direct mail, Valpak mails over 20 billion coupons to nearly 40 million demographically-targeted households per month in more than 100 ...

http://ift.tt/1wAFckC

Giving respect to brand advertising

... personal. And, because it values response above all else, it has been data-driven ever since it started out as direct mail . (Or, in the vernacular, junk mail.) The holy grail of direct response has always been perfect personalization: getting the ...

http://ift.tt/1uRAM4L

Excalibur Direct Marketing celebrates 40 with $40,000 in grants to local nonprofits

... said. Founded in 1973, Excalibur is a national direct marketing firm that specializes in database analysis, direct mail, creative, printing and fulfillment, as well as strategic marketing consulting. "Our growth and success in business is a happy ...

http://ift.tt/1wApgP2

SlotGuard: Stop Junk Mail Before It Hits Your Mailbox

If you are like many people in the US, you are probably sick of seeing junk mail stacked up inside your mailbox. For many people, it just means taking an extra trip the the garbage can to throw it all away.

http://ift.tt/1qY6EUu

Stars of "Drury's THIRTEEN" on Outdoor Channel to Host Cabela's Outdoors Night

The Drurys, hosts of " Drury's THIRTEEN " on Outdoor Channel , America's Leader In Outdoor TV, are heading to Busch Stadium for a showdown between the St. Louis Cardinals and the Milwaukee Brewers as part of an Outdoors Night presented by Cabela's. Mark, Terry, Matthew and Taylor Drury will celebrate their recreational passions with outdoor and baseball enthusiasts by hosting a special VIP event, tickets for which can be purchased at CardinalsTheme and selecting Outdoors Night.

http://ift.tt/1scvTAv

Youngevity Intl. (YGYI) Announces Closing of Private Placement Offering

Youngevity International, Inc. , a global direct marketer of nutritional and lifestyle products and also a vertically-integrated producer of gourmet coffees for the commercial, retail and direct sales channels, announced today that its wholly owned subsidiary, CLR Roasters, has completed its previously announced $4.35 million Secured Convertible Notes and Warrants financing for a total aggregate principal amount of $4.75 million. TriPoint Global Equities, LLC acted as sole placement agent in the transaction.

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Youngevity Intl. (YGYI) Announces Closing of Private Placement Offering

TriPoint Global Equities, LLC acted as sole placement agent in the transaction. The Notes, which mature in July 2019, are convertible into shares of the Company's common stock at $0.35 cents per share.

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7 Ways Marketers Can Get the Most out of LinkedIn

LinkedIn may tag you an "All-Star" on Your Profile page-but you're a minor leaguer if you don't fully exploit the marketing and sales powers of the social medium used by more than half the world's professionals. "If your profile has the wrong information, it might as well be your tombstone," says Mark Amtower, a consultant who specializes in LinkedIn strategy.

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Personable, Proactive, Powerful

... a who's-who group of copywriters that Kurtz says is responsible for more than 600 million pieces of profitable direct mail during the past 20 years: Eric Betuel, David L. Deutsch, Arthur Johnson and Parris Lampropoulos. Renker adds that he's just as ...

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(SALES) Where Is The Money?

... most local ad dollars? a.) TV b.) Newspaper c.) Radio d.) Online/Digital e.) Outdoor/Transit f.) Magazines g.) Direct Mail. Most broadcasters are surprised to learn that the answer is 'g,' direct mail. According to local media and advertising ...

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Exact Data Adds Hundreds of New Free Mailing List Samples

Chicago, Illinois September 14, 2014 Exact Data, a privately-owned data broker out of Chicago has added hundreds of new Free Mailing List Samples to its website. These lists, which generally contain 100 records each, are intended to give marketers a chance to test Exact Data's information for accuracy, deliverability, and responsiveness.

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Exact Data Adds Hundreds of New Free Mailing List Samples

Exact Data, a privately-owned data broker out of Chicago has added hundreds of new Free Mailing List Samples to its website. These lists, which generally contain 100 records each, are intended to give marketers a chance to test Exact Data's information for accuracy, deliverability, and responsiveness.

http://ift.tt/1qzLE94

Exact Data Completes Database Maintenance and Adds New records to...

The privately-owned data broker performs data hygiene processes and adds new records at least every thirty days. In a recent update, thousands of new files were added to Business Opportunity Seekers Mailing Lists.

http://ift.tt/1wpUw3t

Pinellas schools get enrollment boost from charters

"Every day we're enrolling kids, believe it or not," said Mike Grego, Pinellas County Schools District superintendent. Grego said increased enrollment was the result of special programs and greater communication with parents.

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Top Workplaces: How we did it

How do you pick the best workplaces in southwest Connecticut? You might survey more than 10,000 employees throughout Fairfield, Litchfield and New Haven counties. That's what Hearst Connecticut Media did in conjunction with employee-survey specialist WorkplaceDynamics to complete its fourth annual Top Workplaces list.

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For Old-School Epsilon, Conversant a Buy Will Bring Tech And New Channels

Alliance Data Systems' intent to acquire Conversant for its Epsilon subsidiary might seem like a change in direction. R Ray Wang, principal analyst and founder at Constellation Research, described the intent to acquire as "the right move" to make Epsilon "a legita tech company."

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Producers have market options

Lamb producers don't often get into business because they love marketing, but it's one of the most important parts of their farming operation. To help lamb producers make the right marketing decisions, the Alberta Lamb Producers brought together four different marketing specialists at a Sept.

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Alliance Data's $2.3 Billion Conversant Deal Shows Digital Ad Heft

... following the deal's announcement. While Alliance traditionally focused on direct marketing strategies such as direct mail, catalog, inserts, as well as digital marketing, Conversant "is one of the few long-standing players in the Ad Tech space," ...

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Alliance Data's $2.3 Billion Conversant Deal Shows Digital Ad Heft

... following the deal's announcement. While Alliance traditionally focused on direct marketing strategies such as direct mail, catalog, inserts, as well as digital marketing, Conversant "is one of the few long-standing players in the Ad Tech space," ...

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In a Recent Update, Exact Data Cleans Existing Records, Adds New Ones ...

The data broker out of Chicago, IL carries out monthly maintenance and hygiene processes in its database. Each update adds millions of total records to the B2B database of over 54 million records.

http://ift.tt/1sAeDsS

Cabela's and NSSF Join Forces To Help Prevent Illegal Straw Purchases of Firearms

Cabela's Incorporated , one of the nation's leading specialty retailers of hunting, fishing, camping and outdoor equipment, is partnering with the National Shooting Sports Foundation , the trade association for the firearms and ammunition industry, to help prevent illegal "straw" purchases of firearms by bringing increased attention to the firearms industry's Don't Lie for the Other Guy program.

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The 99% Reality: Online Marketing Is Broken, Migrate Toward Wearables

Low conversion rates are generally expected in online marketing campaigns these days. But the rise of wearables may change that - do you have a wearables marketing strategy in place? In any publishing house, you will hear cheers and applause when a marketing campaign is working - the thrill of awareness-induced sales, online buzz, viral chatter, and click-throughs that turn into sales.

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[Biz Takeouts Podcast] 105: The 2014 DMASA Assegai - Integrated Marketing Awards

Don't miss Marketing and Media News to go>> with @Bizwazza Every Thursday at 9am For the hottest interviews, insights and issues from African and South African marketing, media, digital and ad industry leaders Biz Takeouts Marketing & Media Radio Show . Guests may be interviewed live in 2OV's Cape Town studio, or may call in via Skype from anywhere.

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First-Time Franchisee Assumes Ownership of Charlotte, N.C., Valpak Territory

... partner, and we're confident that she will serve the community well for years to come.' A leader in cooperative direct mail, Valpak mails over 20 billion coupons to nearly 40 million demographically-targeted households per month in more than 100 ...

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eyereturn marketing Selected as First CPAX-Certified Reseller

Canada's Premium Audience Exchange , the real-time bidding exchange service operated by eleven of Canada's leading media companies of premium digital content, today announced it has selected eyereturn marketing as the first certified reseller to be given access to the exchange. CPAX is a real-time-bidding exchange jointly developed by Canada's largest media owners that allows brands to programmatically buy premium digital inventory across more than one hundred Canadian outlets.

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Standard Finishing to Show an Array of Products at Graph Expo

Standard Finishing Systems will showcase 4,800 square-feet of post press and paper handling solutions in Booth 1923 at Graph Expo 14 in Chicago. Rounding out its portfolio of perfect binding, folding, saddlestitching, creasing, inspection systems and continuous-feed print solutions, Standard will unveil its line of Horizon Rotary Die Cutters to the North American market.

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First-Time Franchisee Assumes Ownership of Charlotte, N.C. Valpak Territory

... partner, and we're confident that she will serve the community well for years to come." A leader in cooperative direct mail, Valpak mails over 20 billion coupons to nearly 40 million demographically-targeted households per month in more than 100 ...

http://ift.tt/1CWKMiK

Vitamin Shoppe Lifted to Overweight at Morgan Stanley

The firm currently has a $49.00 price target on the stock. Morgan Stanley's price objective points to a potential upside of 19.66% from the company's current price.

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Data Driven : Finding Data and Design Opportunities to Create Holistic Marketing Campaigns

... has a high price, it is a great candidate to occupy the valuable selling space of a cover or the outside of a direct mail piece. When choosing prospect design and covers, it's usually beneficial to offer products that sell a lot of units. These ...

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Exact Data Updates B2B Records and Adds New Data to Event Planners Mailing Lists

Privately-owned Exact Data, a data broker and database services provider out of Chicago, has completed an update to its business-to-business database. The database contains over 54 million records for people working at various levels of management for businesses worldwide.

http://ift.tt/1srYqWw

Implementing data-driven marketing

In August this year, the DMASA welcomed Pegg Nadler to give two one-day workshops on data-driven marketing. Pegg hails from New York and has been a consultant in marketing databases for 17 years.

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What Is an ESP?

Will the email marketing ecosystem go the way of the automobile industry and see further consolidation? Are email marketers ready for the era of the marketing cloud? According to Indiemark and BlackBox, the number of companies that self-identify as an email service providers has steadily increased to an impressive and surprising 387. If you check out the list on emailvendorselection.com , you'll of course find the usual suspects, but you'll also find some surprising entrants.

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DSA announces intention to sue sheriffDSA announces intention to sue...

DSA announces intention to sue sheriff DSA president Scott Davis says Scott Miller violated deputies' First Amendment rights. Check out this story on thecalifornian.com: http://bit.ly/1tyNl42 A broadly worded policy is drawing ire from the Monterey County Deputy Sheriffs Association which announced Wednesday its intention to sue Sheriff Scott Miller for allegedly campaigning in uniform.

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Challenger files ethics complaint against Rep. Jim Renacci over Ben Suarez donations and mailer

Rep. Jim Renacci wasn't charged with any crimes for accepting $90,000 in campaign donations from employees of Canton direct marketer Ben Suarez and writing a letter to Ohio Gov. John Kasich on Suarez' behalf. And Suarez wasn't found guilty of anything but obstruction of justice this summer after a prolonged trial where prosecutors charged he violated campaign finance laws by reimbursing his workers for donations they made to Renacci and Ohio Treasurer Josh Mandel's unsuccessful U.S. Senate campaign.

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Postcard Mailings Build August Sales for Construction Company

Expresscopy.com, leader in online design, print & mail postcards with same day turnaround helps Dorsey Walsh Construction increase their revenue by 150% in August. Expresscopy.com, leader in online design, print & mail postcards with same day turnaround helps Dorsey Walsh Construction increase their revenue by 150% in August.

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Xhibit Corp Agrees to Sale of Loyalty Business

Xhibit Corp, parent company of SkyMall, LLC, the purveyor of the iconic, in-flight catalog, SkyMall, and SkyMall.com, announced today that it has completed the sale of all of its interests in its loyalty business, SkyMall Ventures, LLC, to Connexions Loyalty, Inc., for a cash purchase price of approximately $24 million, plus up to $3.9 million in future contingent consideration. "The sale of our loyalty business is bittersweet," said Xhibit Chief Executive Officer Kevin Weiss.

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MGI Chosen to Manage Mailing Lists for Financial Planning Association

(MGI) has been chosen list manager for the direct mail list of the Financial Planning Association (FPA and OneFPA), effective . The Financial Planning Association (FPA ) is the principal professional organization for Certified Financial Planner (CFP ...

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Chamber, Acxiom to provide consumer data to small businesses

... can target customers on mobile and social with the same precision they've been able to achieve for years with direct mail." Gates says the chamber now can create and manage campaigns nationwide. Businesses that are considering direct mail, mobile ...

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MarketLive Founder and Customer to Keynote at NEMOA Fall Conference

Ken Burke, founder and CEO of MarketLive , the leading Total Commerce technology platform for fast-growing retailers, will offer a keynote presentation at the NEMOA fall conference on the topic of integrating customer experience into an e-commerce strategy. Burke will co-present with Estelle DeMuesy, President of Title Nine, who will provide valuable real-world merchant experience and examples.

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Macromark Inc., One of the Top Direct Mail and Targeted List Brokers...

Macromark , a progressive direct mail company specializing in acquisition, retention, and monetization, is commenting on its Androzene male virility performance buyers list and how it can be beneficial for those using it. Macromark Inc., One of the Top Direct Mail and Targeted List Brokers in the U.S., Announces Androzene Male Virility Performance Buyers List Our Androzene buyers list has been a successful part of Macromark's direct mail catalog for approximately two years and continues to sell at a strong pace month after month.

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Fund Development Director - Diocese of Juneau

Catholic Diocese of Juneau Fund Development Director Scope of Position: The Director of Development will report to the Bishop of the Diocese of Juneau and is responsible for leading and managing the fundraising efforts supporting the Diocese and its parishes and missions. He/she is accountable for successfully planning and implementing all areas of fundraising, including but not limited to direct mail campaigns; securing individual, corporate and major gifts; donor cultivation and relationship building activities; planning donor events; and identifying grant opportunities and working with Diocesan staff to write and submit grant applications.

http://ift.tt/1wd1N6u

Standard Finishing to Showcase Rotary Diecutters, Smart Feeding, Finishing Solutions at Graph Expo 14

September 9, 2014 - Standard Finishing Systems will showcase 4,800 square-feet of post press and paper handling solutions in Booth 1923 at GRAPH EXPO 14 in Chicago. Rounding out its already robust portfolio of perfect binding, folding, saddlestitching, creasing, inspection systems and continuous-feed print solutions, Standard will unveil its revolutionary line of Horizon Rotary Die Cutters to the North American market.

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Postal Service tries to regain ground

... mailers and other business services." Even though more and more people are looking at on line at advertising, direct mail is still an $800 billion industry. This is National PCC Week. The goal is to reach out to as many new businesses as possible. ...

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Electronic Retailing Association to Host 21st Annual Direct-to-Consumer Convention in Las Vegas

The theme of this year's convention is "Branch Into New Growth With Smarter Multi-Channel Strategies." The ERA D2C Convention hosts over 3,400 professionals in direct response, including marketers, inventors, creative and productive agencies, media buyers, suppliers, and e-commerce firms.

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Exact Data, a Direct Marketing Data Broker, Has Added New Records for Timeshare Owners Mailing Lists

Chicago, Illinois September 09, 2014 Exact Data, a privately owned provider of direct marketing database products, recently completed an update to its compiled consumer files, adding thousands of records to Timeshare Owners Mailing Lists. In addition, Exact Data has cleaned its entire database, now containing over 242 Million consumer records.

http://ift.tt/1BpFmLi

Standard to Demonstrate Smart Feeding and Finishing Solutions at Graph Expo

Standard Finishing Systems will showcase 4,800 square-feet of post press and paper handling solutions in Booth 1923 at Graph Expo in Chicago. Rounding out its already robust portfolio of perfect binding, folding, saddlestitching, creasing, inspection systems, and continuous-feed print solutions, Standard will unveil its revolutionary line of Horizon Rotary Die Cutters to the North American market.

http://ift.tt/1onYqBN

Press release distribution, EDGAR filing, XBRL, regulatory filings

In dieser Rolle wird Easterbrook, geborene Breen, fA1 4r die Aoeberwachung der Unternehme... )--Youngevity International, Inc. , a global direct marketer of nutritional and lifestyle products and also a vertically-integrated producer of ... Mimetogen Pharmaceuticals Announces Topline Results of Its Second Clinical Study with MIM-D3 for the Treatment of Dry Eye Syndrome )--Mimetogen Pharmaceuticals Inc. today announced positive top line data from its second clinical study with MIM-D3, its lead drug ... Viscount Announces New Contract to Secure Sites for the U.S. Department of Homeland Security United States Citizenship and Immigration Services )--Viscount receives additional contracts to secure U.S. Federal Government facilities in the state of New York for the Department of Homeland Security.

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Youngevity International (YGYI) Invests in Capital Improvements at Global Headquarters

Youngevity International, Inc. , a global direct marketer of nutritional and lifestyle products and also a vertically-integrated producer of gourmet coffees for the commercial, retail and direct sales channels, announced today that it has made an investment of $1.1 million to improve its company-owned 59,000 square foot corporate headquarters located in Chula Vista, California. "With top-line revenue maintaining a 50% growth rate and with the company eclipsing its first million dollar day it is critical that our distribution systems keep pace with our expected revenue growth."

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Press release distribution, EDGAR filing, XBRL, regulatory filings

ZTE acoge al expresidente Carter en un momento en que las relaciones entre China y Estados Unidos impulsan el crecimiento empresarial )--ZTE Corporation , proveedor mundial lider de equipos de telecomunicaciones, soluciones de redes y d... Research and Markets: Global Crop Protection Market Report - 2014 Edition - Key Vendors are Syngenta AG, Bayer CropScience AG, BASF SE and Dow )--Research and Markets has announced the addition of the "Global Crop Protection Market Report - ... )--Freescale Semiconductor today announced new VortiQa L1 baseband software for TDD-LTE on the QorIQ Qonverge BSC913x family of base station system-on-chip --Die GSMA meldete heute die Berufung von Louise Easterbrook zum Chief Financial Officer.

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Menlo Park may spend $57,000 to pass the word about water conservation

The Menlo Park City Council on Tuesday night will consider spending about $57,000 to get everyone up to speed about the water conservation measures it recently approved. The money, to be drawn from the city's water fund, would pay for brochures, newspaper advertisements, doorhangers, direct mailers and more.

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Marketing Manager

This is a hands-on role where you will lead and work closely with the Sales & Marketing team to build audiences for our imprints and titles. Successful candidates will have marketing experience in the book publishing industry.

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The John Roberts Co. Partners with Trish Witkowski of Foldfactory.com ...

... in-person workshops and tools that will give them the knowledge, inspiration and the confidence needed to create direct mail that performs. In this 12-month series customers will: Learn about the process of creating effective mail communications ...

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An Post launch 'game-changer' Admailer

... kick-start the sales for a wide range of small business owners across the country." Fiona Heffernan, Head of Direct Mail An Post added; "Admailer.ie works and with our new initiative we hope that even more SMEs will use the service and boost their ...

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Direct Mail Remains Impactful

Even in this prolific digital age, direct mail proves to be a strong tool for marketers. Standard mail volume is growing at 3% and marketers will spend $45 billion on the channel in 2014.

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MGI Chosen to Manage Mailing Lists for Financial Planning Association

Alexandria, VA September 08, 2014 Marketing General Incorporated has been chosen list manager for the direct mail list of the Financial Planning Association , effective September 1. The Financial Planning Association is the principal professional organization for Certified Financial Plannera professionals, educators, financial services providers, and students who seek advancement in a growing, dynamic profession. FPA members adhere to the highest standards of professional competence, ethical conduct and clear, complete disclosure to those they serve and take part in FPA's One Connectiona for professional education, business success, advocacy and community at the national and chapter levels.

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MGI Chosen to Manage Mailing Lists for Financial Planning Association

This list is a great resource for mailers seeking current, verified names and addresses of top Certified Financial Planner professionals, educators, and financial services providers. Marketing General Incorporated has been chosen list manager for the direct mail list of the Financial Planning Association , effective September 1. The Financial Planning Association is the principal professional organization for Certified Financial Plannera professionals, educators, financial services providers, and students who seek advancement in a growing, dynamic profession.

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Direct Mail Remains Impactful

From social and email to mobile and display, digital has changed the game for marketers-especially for those who include direct mail in their marketing mix. However, even with the ongoing rise of digital, marketers continue to rely on direct mail to cut through the noise; after all, direct mail is a physical medium that provides one-to-one communication with potential and current customers.

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Effective Mobile Ad Measurement to Unlock Torrent of Multichannel Campaigns

... ship product -- AdHaven Bullseye-- enables advertisers to target consumers with the same precision as online and direct mail advertising. AdHaven Bullseye anonymously matches mobile device data to household-level purchase data providing the

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How to stop nuisance calls

On an afternoon set aside to knuckle down and begin the first steps of researching this article, the phone rang eight times. Two of the calls were recorded messages which I stopped when the words "government grants" kicked in I neither want nor need a new boiler.

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Exact Data Carries Out Database Maintenance and Hygiene, Adds New...

Chicago, Illinois September 06, 2014 Exact Data, a privately-held data broker out of Chicago, has recently completed an update to its business-to-consumer records. The firm completes monthly maintenance and hygiene to its database in order to ensure that their data represents the most current consumer information available.

http://ift.tt/1pXUqxl

Exact Data Carries Out Database Maintenance and Hygiene, Adds New...

In a recent update, consumer records were scrubbed for accuracy and deliverability. In addition, new records were compiled, and Pre Movers and New Movers Mailing Lists grew by thousands of listings.

http://ift.tt/1tdmTMY

Xeikon to Showcase 'Suites' at Graph Expo

Xeikon will demonstrate its "Suites," which include a Xeikon digital color press, and also the print media, software and workflow products, consumables and tools required for a true end-to-end digital printing product. Xeikon partners with other leading manufacturers in the industry in the development of its Suites.a a Xeikon will exhibit direct marketing/direct mail applications on its Document Production Suite.

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Current Trends in Transpromo Digital Printing

... - while not always welcomed by the consumer - will often receive more attention and time than any other direct mail piece that they receive." DiNozzi provided some tips on creating a transpromo program. "Without the data, it's virtually impossible ...

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MarketLive Announces Re-Launch of Sport Chalet Online Store

MarketLive , the leading provider of e-commerce technology for high-growth merchants, today announced that retailer and sporting goods brand Sport Chalet has successfully re-launched its new website on MarketLive's Total Commerce technology platform. Sport Chalet's online business had already been experiencing healthy gains.

http://ift.tt/1px40RD

BKV Advertising Agency Creative Recognized by Hermes International Competition

... Communication Professionals (AMCP) which began in 1995 to honor the communication profession. BKV entered both direct mail and email creative into the awards, and walked away with two platinum and two gold wins for this work. "Our creative product ...

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Ballantine Launches New On-Demand Print Portal

... portal has products to meet the needs of any business. The portal can be used to develop nearly any kind of direct mail product, such as postcards, brochures, envelopes, and more, and Ballantine can provide mailing services on certain formats as ...

http://ift.tt/1rdBOVf

Omaha Marketing Solutions Launches Postcard Wizards

Omaha Marketing Solutions is excited to introduce Postcard Wizards, the newest direct mail advertising division of the company. Omaha Marketing Solutions, which specializes in both print and internet marketing, strongly believes that small businesses deserve to have access to the same high-quality advertising products and services as big companies but at a more reasonable price.

http://ift.tt/1CwQiZ9

Cox Media Group Jacksonville TV Announces New Call Letters for FOX30

Sept. 04, 2014 - Jim Zerwekh , vice president and general manager of Cox Media Group Jacksonville TV announced today that on September 07, 2014 FOX30 will be changing its call letters from WAWS to WFOX-TV . "Changing the call letters to WFOX-TV better represents FOX30 with the FOX TV network," said Zerwekh.

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Primary could be game changer

... events at senior housing complexes, gone door-to-door campaigning in different neighborhoods and sent out direct mail flyers to registered Republicans. He said he has found considerable "excitement" over developments at Rocky Point, the announcement ...

http://ift.tt/1AbrguK

Actionable Content Marketing - Interview with Heidi Cohen

Whether you've been in the digital and content marketing game for just a few years, or since before the expression "content marketing" was popular, the tools exist for bright minds to create a brand and communicate their thought leadership. Powered with experience, great ideas and a passion for knowledge attainment and sharing, people like Heidi Cohen have walked the talk with content marketing by using content to advance their position in the digital marketing world.

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MarketLive Announces ReLaunch of Sport Chalet Online Store

Sport Chalet's online business had already been experiencing healthy gains. However, despite impressive year-over-year sales growth, Sport Chalet recognized that the rapidly evolving expectations of today's omni-channel customer required a radical re-envisioning of the online experience.

http://ift.tt/WioNkX

Exact Data Updates Consumer Database and Compiles New Records for...

Religion Mailing Lists, which indicate consumer religious preference, contain new data. Existing consumer records have been updated for hygiene and maintenance purposes.

http://ift.tt/Wi1WWK

Electronic Retailing Association Expands Its Online News Coverage

WASHINGTON, D.C. / ACCESSWIRE / September 4, 2014 / Reflecting the continuing growth of the electronic and digital direct-to-consumer marketplace, the Electronic Retailing Association has announced the expansion of its online industry news coverage and informational resources. Launching the week of November 3, 2014, ERA will debut ER Online , the bi-weekly digital e-newsletter companion to ER Magazine , the association's official print publication.

http://ift.tt/1pO3SDg

John T. Spitznagel Has Been Recognized by America's Registry of Outstanding Professionals

... 2005 and 2010, Top 50 Best Companies to Work For, 2004, ESP and Winner of the Direct Marketing Association Best Direct Mail Campaign. His leisure time is spent swimming, fishing and sailing. The Professional of the Year membership in America's ...

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Cover Story : Top 50 Mailers

... largest nonprofit clubs (AAA). has teamed with Who's Mailing What! (WMW!) and its impressive library of current direct mail to track the top mailers of the past year. Like last year, this year's list ranks the top mailers by campaigns received by ...

http://ift.tt/1r2WMGn

Xeikon to Demonstrate Digital Printing Applications Through Its Specialty 'Suites' at Graph Expo 14

... in the development of its Suites. During the show, Xeikon will exhibit some high impact direct marketing/direct mail applications in unique format sizes on its Document Production Suite. These application pieces will be produced on a Xeikon 8000 ...

http://ift.tt/1rq0MVh

Xeikon to Demonstrate End-to-End Digital Printing Applications...

... in the development of its Suites. During the show, Xeikon will exhibit some high impact direct marketing/direct mail applications in unique format sizes on its Document Production Suite. These application pieces will be produced on a Xeikon 8000 ...

http://ift.tt/1t01tCW

SeeThruEquity Initiates Research Coverage on Youngevity...

New York, NY / ACCESSWIRE / September 3, 2014 / SeeThruEquity, a leading independent equity research and corporate access firm focused on smallcap and microcap public companies, today announced that it has initiated coverage on Youngevity International, Inc. , a fast-growing, innovative, multi-dimensional company that is a global direct marketer of ... (more)

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Entries for 2014 Assegai Awards close this month

The Direct Marketing Association of Southern Africa and the lead sponsor, the South African Post Office, are looking forward to receiving well targeted and imaginative campaigns.

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Arthur Hughes, Who Wrote the Book on Database Marketing, Dies at 86

First published in the early days of the Web, Arthur Middleton Hughes's Strategic Database Marketing remains a bible for direct marketers.

http://ift.tt/1pFRncR

Randy Pulling Joins Fosdick Fulfillment

PRLog - Sep. 2, 2014 - WALLINGFORD, Conn. -- Randy Pulling, a veteran direct marketing executive with over two decades of experience, has joined Fosdick Fulfillment Corporation as Director of Channel Sales.

http://ift.tt/1uhEgy5

Sir Speedy of Westbury, NY, Named 'Top 25' Highest Sales Franchise in Sir Speedy Franchise Network

... t messages to appeal to target audiences to boost sales, create loyalty and maximize ROI can be achieved through direct mail, one to one marketing, e-mail marketing, integrated marketing, every door direct mail and other services. Source: Sir Speedy.

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Exact Data Improves Consumer Database by Cleaning and Updating Financial Mailing Lists

Our data provides a level of detail and hygiene that can't be found elsewhere, and therein lies the value of our services.

http://ift.tt/W6SUeL

Exact Data Cleans Consumer Database and Adds New Records to Jewelry Mailing Lists

The direct marketing data company carries out monthly updates to maintain data hygiene and recent records for consumer propensity lists, including consumers likely to purchase jewelry.

http://ift.tt/1lGjJDe

Sir Speedy of Westbury Named Top 25 Franchise

... messages to appeal to target audiences to boost sales, create loyalty and maximize ROI can be achieved through direct mail, one to one marketing, E-mail marketing, integrated marketing, every door direct mail and other services. To learn more about ...

http://ift.tt/1pEyGq3

dDirect of Atlanta Adds Black-and-White, Color Digital Presses from...

September 2, 2014 - MCS Inc. has announced that dDirect of Atlanta, has acquired one each of the KM 1250 and KM 8000 digital presses to add to its significant direct mail marketing capabilities.

http://ift.tt/1ufgiDJ

Will USPS Lose Your Direct Mail Files?

Marketers put hours, weeks and years into direct mail programs. Elaborate arrangements with the U.S. Postal Service are the norm.

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Direct marketing innovations help brands build better relationships

Sophisticated multi-media campaigns and subtler uses of data are helping brands to communicate with customers in ways that that benefit both parties.

http://ift.tt/1x0uHYM