The 99% Reality: Online Marketing Is Broken, Migrate Toward Wearables

Low conversion rates are generally expected in online marketing campaigns these days. But the rise of wearables may change that - do you have a wearables marketing strategy in place? In any publishing house, you will hear cheers and applause when a marketing campaign is working - the thrill of awareness-induced sales, online buzz, viral chatter, and click-throughs that turn into sales.

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