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Thursday, May 9, 2013

Thank God Wanamaker Isn't Here to See This

John Wanamaker had no idea. The department store magnate's turn of the Century musing about not knowing which half of his advertising was wasted is the most trotted-out line in marketing.

http://www.dmnews.com/thank-god-wanamaker-isnt-here-to-see-this/article/292699/

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