Out-of-the-Box Thinking

... I mean, hey, it could be chocolate or popcorn or a Harry & David fruit basket. Or, it could be a pretty cool direct mail piece-as was the case last week when I tore into the big, white box delivered by messenger from DirecTV. But not at first. I ...

http://www.dmnews.com/out-of-the-box-thinking/article/293862/